To Get Promoted Try Promoting Yourself: Selling You Ideas, Your Vision and Yourself
To Get Promoted Try Promoting Yourself: Selling You Ideas, Your Vision and Yourself
That doesn't mean arrogance, it means self assurance. If you've got pertinent experience and/or expertise and the people you're dealing with aren't familiar with it, you might recap it in a non-bragging, non-threatening way. Even if they are familiar with your expertise, a diplomatic reminder never hurts.
Tactic: Always strive to build and increase your credibility. The more credibility you have, the more impact every one of your ideas and proposals will have, automatically. Look for ways to build up your expertise both in general and on specific important topics.
Read every industry publication you can get your hands on. You'll be amazed at how much better informed you'll be than your peers, even your bosses. You might even cut out and forward clippings or website links to selected individuals with a tactful, "Just in case you missed this" note.
In one large corporation, the credit manager at one branch is so strong in his field that no one in the entire company will challenge anything he has to say about credit procedures. He's also generous with that expertise so he's become an indispensable resource: more than a resource really, a standard.
If Larry says it's so, it is so—throughout the company.
Larry's a nice guy. But he's a nice guy who usually gets what he wants when credit issues are involved, simply because no one can contest him.
Tactic: If you're recognized as an authority, sometimes you can even control the criteria on which a decision is going to be based.
Anne O'Halloran advocated a system for new product development that would get the products to market faster than the system the vice president of operations wanted, though it also cost significantly more. Unfortunately for operations, Ann's expertise in development and implementation helped convince the powers-that-be that in this area speed was far more important than cost.
You already have experience and you already have expertise: about yourself, your vision and probably about whatever it is you might be proposing. There are any number of ways of increasing the weight of your expertise.
Like Larry, you can become an in-house resource. You can gain influence within a professional organization. You can write articles. You can talk with newspaper, magazine, newsletter, journal and website editors and set yourself up as a source for stories related to your area of expertise. This works particularly well after you've had an article or two published to heighten your credibility. You can address local, regional or even national groups on issues important to your industry.
Once you really do become an expert, there are any number of ways to demonstrate your expertise.
You may need to be careful about this type of self promotion. If you're working for yourself, it can be an effective, low cost way to gain a lot of visibility. In the corporate world, some companies will love it. They'll write you up in their house organ and make you a local star. Others, however, will be wary of a voice coming from inside the company they can't control. And if they see you as a loose cannon, they’ll start looking for ways to tie you down.
To Get Promoted Try Promoting Yourself Selling You Ideas Your Vision and Yourself - To learn more about this author, visit B. Maher's Website.
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Obviously, the greater your credibility, the more effective you'll be when it comes to selling your ideas or your vision. If someone doesn't respect you they aren't going to respect any argument you present to make your case. Which means you better respect yourself as well.
That doesn't mean arrogance, it means self assurance. If you've got pertinent experience and/or expertise and the people you're dealing with aren't familiar with it, you might recap it in a non-bragging, non-threatening way. Even if they are familiar with your expertise, a diplomatic reminder never hurts.
Tactic: Always strive to build and increase your credibility. The more credibility you have, the more impact every one of your ideas and proposals will have, automatically. Look for ways to build up your expertise both in general and on specific important topics.
Read every industry publication you can get your hands on. You'll be amazed at how much better informed you'll be than your peers, even your bosses. You might even cut out and forward clippings or website links to selected individuals with a tactful, "Just in case you missed this" note.
In one large corporation, the credit manager at one branch is so strong in his field that no one in the entire company will challenge anything he has to say about credit procedures. He's also generous with that expertise so he's become an indispensable resource: more than a resource really, a standard.
If Larry says it's so, it is so—throughout the company.
Larry's a nice guy. But he's a nice guy who usually gets what he wants when credit issues are involved, simply because no one can contest him.
Tactic: If you're recognized as an authority, sometimes you can even control the criteria on which a decision is going to be based.
Anne O'Halloran advocated a system for new product development that would get the products to market faster than the system the vice president of operations wanted, though it also cost significantly more. Unfortunately for operations, Ann's expertise in development and implementation helped convince the powers-that-be that in this area speed was far more important than cost.
You already have experience and you already have expertise: about yourself, your vision and probably about whatever it is you might be proposing. There are any number of ways of increasing the weight of your expertise.
Like Larry, you can become an in-house resource. You can gain influence within a professional organization. You can write articles. You can talk with newspaper, magazine, newsletter, journal and website editors and set yourself up as a source for stories related to your area of expertise. This works particularly well after you've had an article or two published to heighten your credibility. You can address local, regional or even national groups on issues important to your industry.
Once you really do become an expert, there are any number of ways to demonstrate your expertise.
You may need to be careful about this type of self promotion. If you're working for yourself, it can be an effective, low cost way to gain a lot of visibility. In the corporate world, some companies will love it. They'll write you up in their house organ and make you a local star. Others, however, will be wary of a voice coming from inside the company they can't control. And if they see you as a loose cannon, they’ll start looking for ways to tie you down.
To Get Promoted Try Promoting Yourself Selling You Ideas Your Vision and Yourself - To learn more about this author, visit B. Maher's Website.
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Staging DivaDebra Gould, aka The Staging Diva®, is President of Six Elements Inc., an internationally recognized home staging company. Inspired by many requests from aspiring home stagers wanting to start similar businesses, Gould created the Staging Diva Home Staging Business Training Program. Gould has trained over 1000 Staging Diva Graduates worldwide to start staging businesses. Buying decorating and selling six of her own homes in four years lead to an interest in real estate staging which she turned into a career with the launch of sixelements.com in 2002. Since then she has staged hundreds of homes in addition to teaching home staging training. Gould is the author of several home staging resources including a series of popular ebooks made up of a Design Guide, Color Guide and Portfolio Guide. For more information about Debra Gould visit stagingdiva.com. - Visit Staging Diva's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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