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Innovation – the successful implementation of an idea

Guest post by: Ian Berry

Article Overview: Here are 3 simple steps to ensure true innovation.

Free Download - Change management is an oxymoron By Ian Berry
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Innovation – the successful implementation of an idea

© Ian Berry 2007 All rights reserved

There is massive confusion in the business marketplace concerning innovation. Many people I meet think innovation is being creative. Only a few people understand innovation is actually the successful implementation of an idea.

To successfully implement an idea is usually a long process however the rewards for the patient and persistent are awesome.

The process begins with turning information into insight. Many people suffer from information overload, the great productivity killer. A few folk are even obsessed with information, and still others spend their lives looking for information when what we really need is insight.

Yesterday was a typical research day for me. I visited more than 20 websites, read 10 articles in print, and interviewed a business leader in person. To stop myself from being overloaded with the information presented and in order to discover insight I ask myself these questions

The second step along the road to innovation is to turn insight into an idea The process I follow is to

  1. Write my insights down in my journal
  2. Let the insights percolate for awhile (sometimes a day, sometimes a week, sometimes a month, sometimes even longer)
  3. Ask myself What would need to happen for this insight to make a real difference in the world?
  4. Share my feelings and thoughts with trusted friends, family, or colleagues
  5. Work with others to make the dream come true
The third step along the road to innovation is to stay inspired long enough to successfully implement the idea

I have been working with some colleagues on one idea for almost two years now. We have had many false starts, many failings; a lot of times when we wanted to give up. We have spent a lot of money, and been frustrated with each other more than once. We have also experienced the excitement of creating something from scratch, the thrill of when what we have created actually works, and the unprecedented joy that comes from seeing someone else implement our idea in their own way.

Insight, idea, inspiration, then innovation. The journey is usually hard work, however, each of us is creative beyond measure, and each of us has the emotional, mental, physical and spiritual capacity to see past the information that threatens to drown us and discover insight, make up an idea, and stay inspired long enough for our idea to be successfully implemented.

Be the difference you want to see in your world.

Ian

Founder Differencemakers Community

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Home > Leadership > Ian Berry > Innovation the successful implementation of an idea >
Article Tags: implementation, Insight Ideas Inspiration Innovation Leadership Executiontrue innovation, simple steps

About the Author: Ian Berry
RSS for Ian's articles - Visit Ian's website

Since 1991 I have partnered with passionate and enlightened leaders in changing what's normal for the good of yourself, other people, our planet, and for profit.

My specialisations are:
  • Change people can actually believe in and make happen
  • Change where everyone can win (the technical term is creating shared value or CSV) a business growth strategy referred to in a recent Harvard Business Review article by Michael E. Porter and Mark R. Kramer as The Big Idea.
My fourth book changing what's normal contains 58 sparkenations.

A sparkenation is a word I created to denote: a spark that ignites passion that leads to action that changes what’s normal.

You can check out my books outline, download 3 sparkenations with my compliments, or purchase here.



Click here to visit Ian's website
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Related Forum Posts
Re: Five Personality Traits of Successful Business Owners Re: Five Personality Traits of Successful Business Owners - Yes action - implementation is key.
Open source model for startups - is it possible? Open source model for startups - is it possible? - There is open source development model for software which is quite popular. I am wondering if this idea is applicable for startups? Imagine there is a web based start up at its early stage which is open for anyone who wants to contribute. Your can contribute into 1) coding/implementation 2) business plan 3) marketing research 4)advertising and promoting 5) infrastructure, etc. Afterwards when the company is up and running all participants will get shares based on how much time, energy and resources they invested. Is it possible?
Re: How do you create a million dollar idea? Re: How do you create a million dollar idea? - In my opinion I thought the website milliondollarhomepage was a fantastic idea, the site involved little or no upkeep which again is a +! The idea has been copied many time now but non have been as successful as the original.
Re: Search Engine Optimization Re: Search Engine Optimization - I personally would never pay someone to SEO my site. It's actually very easy to do yourself, provided you know the basics. The best way is to learn from a credible source who has experience and results to back up their SEO implementation. There are a couple of good sources that I know of that know the facts when it comes to SEO. If you're interested in knowing who or would like some resources just let me know. Alan
Re: Are you going to watch the Social Network? Re: Are you going to watch the Social Network? - I think it would be great to see this guy's story. Even though movies tend to exaggerate, I love reading about and watching the stories of entrepreneurs. The underlying principle is always the same - successful businesses always start with an idea. Even if you inherit a business, it originated with someone's idea. That's why I love Napoleon Hill's "Think and Grow Rich."


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