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RFx Legal Puts Clients’ Legal Work Through Competitive Bidding Process
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| Guest post by: Tom Matte |
Article Overview: With most companies still trying to find ways to cut costs, RFx Legal now provides a procurement platform that allows Fortune 500 companies to leverage their purchasing power for legal services.
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Free Download - RFx Legal Puts Clients’ Legal Work Through Competitive Bidding Process By Tom Matte |
RFx Legal Puts Clients’ Legal Work Through Competitive Bidding Process
While most companies have a competitive procurement process in place for many of their purchases, like office supplies and outsourced services, until now, legal services were purchased either by RFP or simply through existing relationships. Seeing an opportunity to save companies money,RFx Legal delivers the first procurement tool designed for legal services with the promise of reducing outside legal costs while optimizing value and ensuring better decisions on how to save and spend valuable resources.
So how does it work? Basically, it’s a cloud-based, competitive bidding software platform that automates the RFP process. Firms are asked to answer a series of questions, and RFx Legal scores the answers in a transparent way that allows the company to make an apples to apples comparison when choosing a legal provider. It also allows firms to bid for work they may never have known about before when legal services were purchased by individuals rather than through a centralized process.
At the moment, RFx Legal is working mainly with Fortune 500 companies, who often work with many different firms and can benefit most by putting their legal fees through this sort of competitive bidding process. They eventually plan to start working with governmental agencies too, since they could also benefit from a process like this to reduce their overall legal spend.
So how do firms get chosen to participate in this new process? Most of the time, RFx Legal clients provide a list of the firms they have worked with in the past, so typically their choices include known entities and firms that they have grown to know and trust over the years. Firms can also approach RFx Legal to ask to be involved in the process but must go through a thorough due diligence process before they are added to the mix. RFx Legal is paid a percentage of their clients’ outside legal spend, which is reviewed and adjusted accordingly on an annual basis. They can also work on a per-project basis, if needed.
According to a recent Wall Street Journal article, “Legal expenses for Fortune 500 companies range from about $20 million to $200 million a year, according to Courtney Sapire, chief marketing officer for RFx Legal, a consulting group that works with companies to reduce their legal spending. Reverse auctions can help cut 15% to 40% off those costs, she says.” Companies including GlaxoSmithKline PLC, eBay Inc., Toyota Motor Corp. and Sun Microsystems have started using this tactic to lower their legal spend, and others are looking into it as well.
So, what do you think of this new option? Is it a good way for companies to get the best firm for the best price or will it force law firms to start cutting corners to get the work? Will it give firms that may not have had an opportunity to bid on large company a work a chance to compete with the big boys? I’d love to hear your thoughts.
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About the Author: Tom Matte RSS for Tom's articles - Visit Tom's website As CEO of Max Advertising and author of The Matte Pad, Tom focuses his endless enthusiasm on crafting creative and lasting marketing campaigns that differentiates his law firm clients, clearly communicates their messages and ultimately grows their practices. Whether a 10-person firm or one of the Am Law 100, he has worked with firms of all sizes. From branding and logo design, to advertising, collateral, websites and social media, Tom integrates it all together to create a cohesive and effective marketing strategy – one that helps his law clients grow and succeed. Tom frequently serves as host, presenter or attendee at legal marketing events and tradeshows. Tom showcases his experience as a creative marketing strategist, shares best practices for creating a legal marketing campaign and presents his ideas on conversational branding and the changing face of marketing. Tom's Associations: Legal Marketing Association, Leadership Buckhead, Georgia Healthcare Association, Second Wind Zoom Groups, Rainmaker Council, Creative Growth Group, Association for Accounting Marketing MAX Official Website: http://www.maxadv.com The Matte Pad: http://www.tommatte.com Click here to visit Tom's website RFx Legal Puts Clients Legal Work Through Competitive Bidding Process Legal Marketing Differentiate your firm to gain a competitive advantage Legal Marketing Consider archiving your Tweets Legal Marketing How to write your firms blog Legal Marketing What every law firm blog should contain |
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