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Why Coaches should work from both the inside out and outside in

Why Coaches should work from both the inside out and outside in

This past week I got to work with a former client of mine who is now an extremely successful executive coach. We worked together on a proposal.

He wins many jobs because his methodology leads to rapid improvements and results — and makes his clients feel great. That’s because his coaching (like the method we teach at The Institute for Business Growth) focuses on both the leader’s inside state and external behaviors. A good coach needs to work with clients on both — and too many get stuck in one or the other.

Many executives lack the right focus, mindset, beliefs, and attitude to effectively mobilize people. They have the skills, but lack the right orientation and state of being. Therefore, they fail to engage their colleagues and gain their commitment through authentic and powerful communications. Or, they need to develop better judgment to make more effective decisions that takes the organization where it needs to go.

Others have the right mindset and “inner game,” but lack the raw skills to get the results they want. They never studied appropriate influence, motivation, negotiation, and other conversations. A good coach can rehearse the right types of conversations to have for a given situation.

There are other ways to look at coaching, besides “inside out” and “outside in.” For instance, the most effective coaches focus on the mind, heart, soul, and body of the client. Mind refers to beliefs and critical thinking. Heart is the ability to forge relationships and connect with others. Soul is about common values and vision. And body means that the client is recharging and doing things to stay healthy in a stressful environment.

I hope your approach to coaching is comprehensive, addressing all of the elements that make for an effective leader.





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Joe Dager
Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website

Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

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