Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

Decisions based on emotion = BAD for business

Decisions based on emotion = BAD for business

So let’s get straight to the point - the economy sucks for most of us, economic stimulus is passé already, and with all the doom and gloom being spouted throughout the media, it must be my patriotic duty to do my part to ‘stimulate’ as well.

Therefore, the title of this column has changed from Got Growth to Eyes on Business and I commit to writing about topics that are highly informative, relevant.to our regional business community, and opinionated.

This month my focus is on the single most effective thing you can do to improve your business instantly without spending any money.

The Absolute Best Competitive Advantage

Any competitor with the right motivation and funding can sell the same products and offer the same services as you. They can buy a building right next to yours. And they can copy you in virtually every way except two; they cannot duplicate your staff and they cannot duplicate the input you get from your advisors.

A word about staff - people want to work for good companies. As long as you are constantly striving to improve your organization and treat your employees with the respect they deserve, they will be loyal. (If this sounds like a good topic for a future article, please let me know.)

On the other hand, Advisors can provide instant value inside your business while remaining a mystery to the world outside. The benefits are many, the drawbacks are few. No amount of money can buy access to a group of experienced business people that know your business and are willing to work together in its best interest.

The competitive advantages you can enjoy from this type of group are boundless, and have often been the difference between survival and thrive-al, particularly in tough times.

Brains, Brawn and Bucks

Whether advisory in nature or formal, the benefits of a Board are many and the drawbacks are almost nonexistent. If done properly, a board will bring experience and wisdom that can only come through years of labor, trial and error.

Don’t assume you are the first person to ever have a problem, any problem, or that you have to figure out how to solve it on your own. There are plenty of people that have been there and done that. Ignoring that body of knowledge is a failure of leadership on your part.

Because they will have your best interests in mind, board members can open many doors that otherwise may be locked for you. They can identify sources of cash and potential clients. After all, what better way to market your business than through a group of people who have volunteered to help you make your business better? By simply being a good company you will create a pride of association that can expose your business to a limitless number of people in an infinite variety of environments and situations.

This one you may not like, but it’s true. The simple act of making yourself accountable to an external group of knowledgeable business people will drive you to make better decisions.

As I spoke to people in my network about using a board, the subject was a hands down no brainer – ABSOLUTELY! The topic they all wanted to talk about was how to create one.

Roger Akers, Principal of Akers Capital and one of the most giving, supportive investors I have ever met says “Goal setting, fund raising, business development, organizational development; all can be facilitated by the correct Board. Is it worth it? How lonely at the top are you?”

Board Building

There are two key points I want to make on the subject of creating your board. First, you do not have to spend money to have a board. It’s nice to reward your board with cash, but it’s unlikely you can afford to pay them for their time and knowledge, so don’t try. Just feed them.

Many companies pay stipends to their board members, but most privately held and non-profit organizations do not. The reward for these board members comes through your success (achievement of goals) and expanding their network through the work they do for you.

The other key point is to give your board the utmost respect when they give you their time and wisdom. Be prepared to listen, and act on their advice. So, be careful, and select your board members wisely.

According to Oleg Kaganovich, Principal at DFJ Frontier, another local good-guy, “Find great advisors and good reasons for them to come and help you.” Remember, people like to back winners, and successful people are always looking for things that are new and interesting.

One of the many subtle benefits of a board has to do with culture, which has become more prominent in recent years. As time passes and we boomers retire in greater numbers, it will become even more so.

Having a board helps set the cultural tone for your organization. A good board, one that is collaborative, functional and action oriented will help you and your organization operate in the same manner.

The point I am trying to make is quite simple. Every business operating without a board, whether advisory and informal or a formal Board of Directors, is racing in army boots against competitors in running shows. You simply cannot compete as effectively with them. I challenge you – create a board right now if you don’t have one. All it takes is a phone call.





Decisions based on emotion BAD for business - To learn more about this author, visit Larry Mandelberg's Website.

Like this article? Share it with your friends

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback
Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

David Barr
David Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website

Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

Casey Gollan
Casey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website

Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
- Visit Jeff Foster's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website


To learn more about the Evan Elite Author Program please contact us.

About The Author


Larry Mandelberg
(Visit Larry's Website)

Larry Mandelberg is an executive management consultant specializing in helping companies with 50-250 employees that want to grow.

With over 30 years experience as CEO and consultant, Mandelberg has often been called a non-recovering serial entrepreneur. He has launched 4 start-ups, led a merger, and headed a successful turn-around. He is a frequent speaker at business events throughout the western U.S. Larry has been writing his 'Eyes on Business' column for the Sacramento Business Journal for 5 years. As a student of organizational lifecycles, Larry has developed a system to help business owners create sustainable growth. He has been a guest on television and radio programs talking about business and entrepreneurship.

Mandelberg is the Board Chair for Innovative Education Management, a charter school management firm, teaches the team building class for the Sacramento Entrepreneurship Academy, and has served as the Vice President of Administration for his synagogue.

E-mail larry@mandelberg.biz or call (916) 798-0600 for more information.



Larry Mandelberg is a Platinum author on EvanCarmichael.com
About The Author

View Author Blog
View Author Blog

View Author Video
View Author Video

Free Downloads


Larry Mandelberg's

Complete
List Of
Management
Articles

Name
Email
If you enjoyed this article, get Larry Mandelberg's Complete List of Management Articles For FREE!

More Larry Mandelberg
Good Decisions Bad Decisions
When should you fire poor performers
6 Steps to Managing Your Time and Professional Image
Good Boss Bad Boss
Who do you report to
Time to Update Your Strategic Plan
When times are tough Market Market Market
Building Leaders From top performer to gifted manager
Put passion into your business plan for investors
The Executives Dilemma
Free Downloads


 
 
 


Evan Elite Authors
Staging Diva  
Jeff Foster  
Cheryl Matthynssens  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video

Business Opportunities
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"

How to Start An Online Business

Click Here To Learn More
Business Opportunities



Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
Mirror Marketing Icon Mirror Marketing
Universal Search Icon Universal Search
Success Worksheet Icon Success Worksheet
Tips For Less Stress Icon Tips For Less Stress
Managing the Unimaginable Icon Managing the Unimaginable
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 Political Blogs
Top 50 Political Blogs
Top Political Blogs of 2009
 
Top 50 Marketing Blogs
Top 50 Marketing Blogs
Top Marketing Blogs of 2010
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Komlan Abe Adidogomé, Togo,
Komlan Abe
Adidogomé, Togo
SEO For Africa

If I Were A Startup...
Stephen Pollack, $1.2 to $16.2 Mil in 3 Years
Stephen Pollack
$1.2 to $16.2 Mil in 3 Years
Geoff Whitlock, $53k to $507k in 3 years
Geoff Whitlock
$53k to $507k in 3 years
If I Were A Startup... - Complete List

Famous Entrepreneurs
William Harley Arthur Davidson, Harley-Davidson
Tom Monaghan, Domino's Pizza
Tom Monaghan
Domino's Pizza
Famous Entrepreneurs - Complete List

Entrepreneur Advice
David Allen, Getting Things Done
David Allen
Getting Things Done
Jeffrey Gitomer, The Sales Bible
Jeffrey Gitomer
The Sales Bible
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     The Press Kit
By Risa B. Hoag
     The Home Office - Is it for You?
By Risa B. Hoag
     Getting the Word Out - Using a Media Kit
By Risa B. Hoag

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

More Evan Carmichael
More Information