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Goals and Goal Setting



Goals and Goal Setting
   

Goal and Goal Setting What is a goal?

A goal can be very simply defined as an end towards which some efforts are directed. In a game of Soccer, each team tries to push the ball into the opponent’s goal post by a team effort.

Similarly, in Organizations the Goal is to achieve a predetermined target, by determining the objectives to achieve the desired results. A goal is not an objective or a mission statement. Very often Goals, Objectives and Missions are mixed up leading to confusion. Goals are specific and always measurable, missions are a statement of intent and objectives are of a strategic nature.

A goal should answer the following questions:

What?

Why?

Who?

Where?

When?

How?

Goals are to be set to establish a direction, identify expected results, Improve team work and a sense of purpose by setting targets and improving performance.

A goal should be defined and written down It should be achieved in a specific time frame It should be achieved at lowest possible costs Finally setting goals is not enough. The organization should be geared up to achieve it and implement action plan Monitor progress periodically Revise the objectives, tactics and strategy to achieve it without changing the goal. Assuming the goal is realistic it should never be changed. There could be cost and time overruns in achieving your goals due to various unforeseen hurdles in which case the goal could have been unrealistic.

However of late, I have come to the conclusion that setting uncomfortable goals has its own advantages. The target should be high enough but not so high as to be out of reach. Very few people are capable of setting such uncomfortable goals and attaining them.

Objectives are always of a strategic nature. The objectives have to be decided by individuals/organizations as they proceed towards their goal. The objectives can be likened to milestones on the path to your goals. Each halt will be your objectives. After you reach your objective number one, you still have other objectives to reach before you attain your goal.

This is an abridged version of our article published in January 1999.

© May 2007. www.madgopes.com. All rights reserved.

Goals and Goal Setting - To learn more about this author, visit Madhavan T Gopalachary's Website.

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About the Author


Madhavan T Gopalachary
(Visit Madhavan's Website)
Madhavan Gopalachary, nick name "madgopes" (g pronounced as in go) given by IIT classmates, is a Mechanical Engineer and an alumnus of Indian Institute of Technology, Madras having passed out specializing in IC Engines & Thermodynamics. He has nearly 35 years of experience in the Corporate World. He started off as a trainee and handled sales, marketing, manufacturing, product management, profit center management, strategic planning and corporate development including R & D in various organizations and at various levels before becoming a CEO. His last two professional assignments were at CEO level before embarking to start management consultancy business on January 01, 1998. He has worked for British, Swedish MNCs as well as very large Indian business houses. He has spent a large portion of his time from June 1998 till date in East African Countries practicing as an independent Management Consultant. More details can be obtained at the following web sites: mmg.name/ mtg.html mmgconsu lting.biz/ Madhavan's articles can be accessed at www.madgopes.com .
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