Dr. Paurav Shukla Articles

Dr. Paurav Shukla (Visit Dr. Paurav's Website) Dr. Paurav Shukla is a management thinker, educator, researcher, consultant and an entrepreneur based in the UK. He is a senior lecturer at the Brighton Business School, University of Brighton, UK. He possesses wide range of industry and academic experience from middle to senior level in healthcare and media industries. He has been delivering corporate training and consulting assignments for organizations across Europe, Asia and North Africa. He has also been involved with academic institutions and corporate organizations including not for profit organizations in the capacity of advisor and board of directors. He has been involved with various EU funded research projects involving nations across EU and Asia. He has written in the area of customer expectations and consumption experiences, international marketing and SME management in international level conferences and journals. He has also been involved as a guest editor for the Asia Pacific Journal of Marketing and Logistics. He is on the editorial and review boards of several internationally refereed conferences and journals.

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