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3 Surprising Mathematical Principles That Every Persuasive Marketer Must Know - Click To Read Article
Having a perception is different from understanding a perception.
Imagine you are standing in front of a box of sand. If you start pouring water into that sand, it will form a particular pattern and start flowing along those particular lines. Even if you pour in more water, it will essentially continue to flow along only in that pattern.
In the same way, the brain is a self-organizing system. When information goes in, it flows only in a particular pattern.
When you face the kind of problem that you cannot even begin to explain how to explain it, it means that it is not a problem of logic. It is a problem of perception.
You have to go back and look into your perceptions, not logic, because, as Gödel’s theorem has shown us, logic has flaws.
Live Blogging: Joe Girard - World’s #1 Retail Salesperson - Click To Read Article
There is a standing ovation even before Joe Girard has come on stage. The energy in the room is electrifying and full of with eager anticipation.
For over 12 years in a row, Joe Girard was the #1 retail salesperson in the world and he still holds the world record today. On average, he used to sell 6 cars per day!
Session is now starting...
NOTE: I was typing as fast as I can and everything here is coming directly from Joe Girard unless I start it with a NOTE.
I like you.
Those three words are at the core of what made Joe Girard successful. Joe Girard did not get into selling right away. Whenever someone came into Joe’s office he would hand people an "I like you pin." "Even if you don’t buy, I like you... but I know you will buy."
He starts by sincerely and profusely thanking everyone for coming out here.
How to Get from 20 Million to 100 Million in Online Sales: Lessons from Agora Publishing - Click To Read Article
I was thinking a lot about the success of our competitors such as Centerpointe and especially, Agora Publishing. Michael Masterson is the founder of Agora. Earlytorise is one of Agora's mini empires, because Agora Publishing itself is a $100M company based mainly on internet marketing. Although they have physical products, the bulk of what they do lies in internet marketing or using internet marketing channels. I found it interesting because most Internet marketers don't get that big. Most internet marketers celebrate when they earn $1M a year. What Agora makes is almost akin to the direct marketing giants, the offline marketing giants like Boardroom and Weiss International. We need to start doing what successful businesses are doing, so I thought to myself, what is Agora doing that we aren't?
The Startling Secret of Eight-Figure Product Launches That Jeff Walker Never Taught You (Yes, It's Not Found in PLF2)! - Click To Read Article
What makes a product launch mega-successful? Not just a $1M launch, but a launch in the vein of StomperNet and Mass Control. Everyone else makes $1M but Mass Control makes $23M. What makes all other launches seem so small in comparison to Mass Control?
Most people already know that you need proper positioning for your products. But, this is different: it's magic positioning. It is the rocket fuel to your product launch, and it's crucial that you establish your magic position before you do anything else.
The magic position principle is to position your product to start as close to the finish line as close as you can. You have 100% control over your positioning –you can choose to position as far from the finish line as possible, or you can position it at the finish line itself.
S.O.S: The Single Most Powerful Shortcut to Make Your List Love You (And Buy From You) - Click To Read Article
We opened an email swipe file account recently and I've been going in daily to observe the various emails.
It's interesting and eye-opening, almost like a "survival of the fittest" experiment with the best emails rising to the top and the ones not cutting the mark sinking to the bottom (simply because I subscribed to 140 marketing mailing lists).
I've tried to reverse-engineer how and why these emails are so amazingly effective at capturing my attention, and even in some cases, my heart. I call this single most powerful concept 'SOS': Setting Off Sparks.
Death of the Unique Selling Proposition - Click To Read Article
As marketers, we always talk about the unique selling proposition. What benefits and features make my product so unique that it stands out in the marketplace?
The question you probably ask yourself every time you want to launch a new product is this: How do I stand out when I am in the midst of a sea of products – offering the same features and benefits?
What are the alternatives to a dying USP?
How Do Successful Entrepreneurs Become Successful? - Click To Read Article
Brian Tracy is a personal development coach; his talks and seminar topics include leadership, sales, managerial effectiveness and business strategy.
In short, he helps people become successful. He said that the most successful entrepreneurs have a flight plan, and in a moment, I’ll describe what it looks like. In MindValley, we look at things differently and we have a different attitude for failure. Although not everything we do works, when we do something and it turns out a disaster, we don’t put shame on it. We celebrate it and say ‘thank you’ because we’ve learned how NOT to do it, and we’re going to change course.
I hope you find Brian Tracy’s words as instructive and motivating as I did.
The Death Grip Method - Click To Read Article
I was going through Mass Control over the weekend, nerd that I am, and I came across something Frank Kern called the Death Grip Method. Frank Kern says that this is the most valuable thing you can learn from Mass Control.
In that $2,000 course, this is the million dollar formula. It is specifically applied to the last 4 or 5 days of any launch process, and immediately after this you usher in the "Buy Now" button. The Death Grip Method is to be used in the last 5 days building up towards the launch.
Live Blogging: Blair Singer "Identifying Where You Are On the Five Power Levels of Success and How to get to the Top Fast!" - Click To Read Article
Who is Blair Singer?
Blair is the author of two best selling books: SalesDogs - You don't have to be an attack dog to be successful in sales, and the ABC's of How to Build a Business Team that Wins. He founded and now runs an international training that delivers guaranteed success strategies.
People have a view to let their income determine their lifestyle. That's a stupid point of view. You let your lifestyle determine your income.
The whole idea is to generate the income that is required to sustain your desired lifestyle.
If you want more income, sell more. If you encounter two people, who is going to end up selling more? The person with more energy.
Learning requires energy. Selling requires energy.
How do you make money? You need to understand the four quadrants of income generation.
How to make $10,000 a day, per 500-word email - Click To Read Article
Email marketing plays a very big role in what we do; it contributes significantly to our revenue and profits. Despite that, I've realized that no one really talks about email copywriting. The few people who do are Frank Kern, Yanik Silver, maybe some of the material contained in many email swipe files, but given its importance, not many people really talk about it enough.
No one has actually quantified or qualified email copywriting as a way of making sales, nor as a category of study or to champion. I took a stab at actually trying to reverse engineer emails from some top email copywriters to see what kind of techniques they are using.
Dan Kennedy and Michael Masterson, the head of Agora, have rated Matt Furey as the best email marketer in the world. He must be doing something right.
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Michael Reining
(Visit Michael's Website)
Prior to MindValley Media, Mike was the
Head of New Ventures Strategy at eBay
where he conceived of the strategies that
led to the investment in Craigslist, the
launch of Kijiji.com and the acquisition
of Skype. Mike has an MBA from Stanford
and previously worked for the Boston
Consulting Group. He is also a certified
Google AdWords Professional.
MindValleyLabs Internet Marketing Blog: bl
og.mindvalleylabs.com/
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