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The Foundation of Website Design

Written by: Sandra Bekhor

Article Overview: The Webby Awards have identified 6 fundamentals to great website design. The list is instructional in terms of judging the effectiveness of your existing website or initiating your plan for a new website.

The Foundation of Website Design

#1 - Content: Great website content is designed to be compelling and meaningful for the appropriate target audience.

#2 - Structure and Navigation: The key to designing good website structure and navigation is to consider accessibility. Website visitors should be able to find what they are looking for, easily and quickly, without getting disoriented along the way.

#3 - Visual Design: The role of visual design is to support the overall marketing message of the website. As per the role of content, visual design should be compelling and meaningful for the appropriate target audience.

#4 – Functionality: A functional website provides visitors with the information that they came looking for, while restricting the visibility of the technology that made it possible.

#5 – Interactivity: An interactive website invites visitors to transcend the role of spectator and become an involved participant.

#6 - Overall Experience: A great website offers an experience that visitors will want to return to.

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Article Tags: accessibility, functional website, interactive website, interactivity, marketing, participant, spectator, target audience, visibility, website content, website structure



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Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
Re: Reduce Bounce Rate - Website bounce rate matters most today. You can decrease by providing 1. Good Web Layout And Design 2. Relevant and unique content 3. Content clear and proper navigation 4. Improve website loading speed 5. Add relevant images 6. Analysis of keywords 7. Minimize pages 8. optimize your target keywords 9. Good quality of links 10. Take People Where They Want to Go
Managing Your Website - Hi Beat I know what you are talking about when you say it could be a frustrating experience. I would recommend to every business owner to find a website partner who can handle the Website Design/SEO/Hosting by themselves while still at a reasonable cost to your business. This is the most economical way to operate the online side of your business if you are unsure about it. I actually do this for a few clients myself and all I do is send them a bill every year for hosting/seo but if there are any problems its up to me to call the hosting company to find out what's wrong as well as keep them high ranking for particular keywords. If anyone else has found it difficult with their website, hosting or the management of any online services please post your feedback here and I'll try to advise your best option.
Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites
Learn SEO and web design? or Outsource? or Partner? - [quote="TheAnonymousMan":fiwtvhid]I would recommend to every business owner to find a website partner who can handle the Website Design/SEO/Hosting by themselves while still at a reasonable cost to your business. This is the most economical way to operate the online side of your business if you are unsure about it[/quote:fiwtvhid] Hi TheAnonymousMan, Do you recommend this course of action because you feel that it's too much work for an entrepreneur to be the "jack of all trades"? What if the business a startup is trying to launch is completely an online venture? Wouldn't it be more practical (and cost efficient, especially in the long run) for that entrepreneur to learn how to create or at least update his/her own website? In fact, a lot of times, I hear how startups tend to give too many shares of the company to their partnering web designer, only to regret it later. How much should one give?


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