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Sandra Bekhor Articles

Written by: Sandra Bekhor

Unharnessing Creativity in Business - Click To Read Article
The ability to identify, recruit and foster creativity in business will become a powerful differentiator in our time, the onset of the conceptual age, where creators and empathizers rule.

10 Common Business Planning Errors - Click To Read Article
I coach entrepreneurs on the business planning process, an exercise that has been instructive as to errors people make when they write their own business plans. Here are 10 common business planning errors and how you can correct them.

The Foundation of Website Design - Click To Read Article
The Webby Awards have identified 6 fundamentals to great website design. The list is instructional in terms of judging the effectiveness of your existing website or initiating your plan for a new website.

Winning in the Recession – 10 Essentials for Professional Practices - Click To Read Article
Nobody knows exactly how long it will endure, but one thing is for certain, a number of professional practices will emerge as winners in the recession. The question is, which ones? This article goes on to answer this fundamental question and present the reader with '10 Essentials to Win in the Recession'.

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About the Author: Sandra Bekhor
RSS for Sandra's articles - Visit Sandra's website

Sandra Bekhor is President of Bekhor Management, a Toronto-based consulting firm that provides marketing and strategic planning services to professional practices and small to mid-sized businesses. A senior marketing professional since 1992, Sandra has guided leading Canadian-based businesses to a new level in the global marketplace with business planning, strategic marketing and the enhancement of organizational structure and process. Sandra speaks, teaches and writes for various Canadian professional associations on strategic planning, business planning, marketing, brand management and public relations. Sandra Bekhor received a Masters in Business Administration from the University of Toronto, a Bachelor of Science (Honours) in Physiology from McGill University and a second Bachelor of Science in Architecture from McGill University.

Click here to visit Sandra's website Dashed Line

Toronto Marketing Blog
More from Sandra Bekhor
Unharnessing Creativity in Business
10 Common Business Planning Errors
The Foundation of Website Design
Winning in the Recession 10 Essentials for Professional Practices


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