Business Writing Skills Can Bring Out The Thinker In Us, and Presentation Skills Should Be Muted In Volume
 |
Free Download - Communication Skills And Effective Writing Must Include Meticulous Self-Editing By Dave Griffiths |
Writing: An Opportunity, Not A Chore
"I write entirely to find out what I'm thinking, what I'm looking at, what I see and what it means." Joan Didion, author
The lady's right on the money.I drive the point home in all my business communication (writing skills and presentation skills) training: Writing is thinking. Don't view it as a frustrating technical exercise in grammar, a series of hurdles to trip over as you dump your jumbled thoughts on a blank legal pad or screen, hoping that they'll eventually come together in some loose confederation.
Writing allows you to think -- really think over time -- about what you know and what you might need to find out before you put your thoughts in some logical order. Please indulge me as I offer an example close to home:
I have a 19-year-old son named Will. He's a promising sophomore baseball pitcher at a fine public liberal arts college in Maine. (Fortunately, he's adopted. Had be been our biological child, he'd probably be third-string Chess Club.) Will is a decent student -- nothing exceptional, but shrewd enough to use the English language in ways that satisfy his professors.
When he was in high school, we used to talk back and forth about his pitching tactics, which I found riveting because baseball is far and away my favorite sport.But talk is usually spontaneous and anecdotal, and doesn't always frame itself into a context that takes in precedents and projects future behavior.
Now our contact is mostly by email, which turns Will into a practical (non-academic) writer who knows that the usual abbreviated electronic lingo young people pass back and forth won't work for someone of my generation. So now when I ask him how baseball practice is going, he has to think, which led last spring to the best "conversation" we've ever had about pitching. Here's what he wrote after I inquired about a practice session:
"I was receiving a lot of advice and help from older guys, so I needed to filter the stuff that was going to help me and the stuff I could fix another time...I just kept the fastball knee-high, outside corner, which has got me here. I have also gained enough confidence to throw inside...I messed around with some grips, so now I have a tailing fastball and a running fastball, sort of like a cutter/forkball...My changeup sucked yesterday...I need to work on the grip and [get] more practice spotting it.
"So to answer your question, the last guys I started with curves or outside or inside fastballs. Then worked a harder fastball up in the zone or maybe another curve outside. Then I would just blow one by or maybe throw a deuce [curve] that would fall in for a strike. They were all strike three-looking, so they watched the fastball or then watched the curve."
Never before in the six or seven years he's been pitching competitively has Will put so much thought into any discussion we've had on mound tactics -- itself a form of on-the-spot analysis matched in sports only by golf when it comes to creative judgments. (Again, the crucial element is having the time.) The writing challenge allowed him to put it all together and think about where he is and where he wants to be.
Email does the same for all of us. It turns us into writers, an unmatched opportunity to show just how smart we really are.
Stop Yelling At Me
That's right. I'm not looking to buy a used car at unbelievable rock-bottom prices or send in $19.95 for an amazing gadget that'll suck food residue out of the bottom of the dishwasher and double as a self-administered dental hygiene device. Shouting may work (it must work; else why would they keep doing it?) for car pitch men or guys with British accents hawking the latest techno-mop on cable TV, but that doesn't mean you have to yell.
No, when it comes to presentation or public speaking skills, what I teach in seminars is straightforward: Be yourself.
I recently sat through a breakfast meeting presentation by a renowned local motivational speaker who irritated the stuffing out of me. So excited was he about his secrets of small business success that his voice quickly turned into a hoarse rant well beyond the acoustical limits of a medium-size church hall.
It didn't stop there. As he turned to and from a flip chart in a frenzied rush, he couldn't keep his hands from jerking up in tandem with every point he made. Inside 10 minutes, he was reaching for a handkerchief to wipe perspiration from his face on what was a cool late-summer morning.
As you may have guessed, I was distracted and lost track of his message. The gestures, the pace, the visible results of exertion, they all kept me from listening closely to what were probably valuable lessons about management.
(By the way, I do give him credit for using the flip chart. Had he throttled back on his tone and gestures and kept eye contact around the room, we would have followed him with eyes and ears as he turned to the flip chart to make key points. That's a far cry from PowerPoint, where the lights go down, eye contact fades into the gloom and the speaker stands there, transfixed by the need to keep turning away from us and reading from the huge, domineering screen.)
The key, again, is to be yourself. Not too long ago, I guided a VA hospital CEO in the Midwest through a videotaped "60 Minutes"-type interview, with a few "gotcha" questions thrown in for good measure. Being a quiet, almost bashful professional, she found that she could relax and speak in a normal tone of voice that projected self-assurance and competence. The result pleased her and she came to accept and control her natural nervousness.
Business Writing Skills Can Bring Out The Thinker In Us and Presentation Skills Should Be Muted In Volume - To learn more about this author, visit Dave Griffiths's Website.
Like this article? Share it with your friends
| Article Tags: |
 | |
 |
No article feedback found. |
| |
Leave Your Feedback |
 | |
| |||
Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
|||
John AlexanderJohn has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center. I look forward to hearing from you! - Visit John Alexander's Website |
|||
Dave KurlanDave Kurlan is a best-selling author, top-rated speaker and thought leader on sales development. He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
|||
Michiel JonkerAs a Certified Information Systems Auditor, Michiel assists businesses in a professional capacity by evaluating the threats to their businesses. He acquired the necessary knowledge, skills, and techniques to minimize a business owner’s risk of business failure and to maximize his chances of high growth and success. He strongly believes that you CAN maximize your chances of business success, by implementing the business solution he has advocated for more than 12 years in your business plan and planning. Michiel has decided to share his experience with business owners by putting almost everything he knows in a business plan and survival guide (compiled in an e-book format) and written as a high growth SMB coaching course for SMB business owners, directors and managers - titled as the “Survival Kit for Small and Medium Businesses - Profit from your Business Risks!” According to Michiel, his goal was to add new techniques to a business owner’s business planning survival kit and instruct him or her in using these in the future - without any help from a consultant! For more information about the benefits of implementing profit protection planning in your business, please visit: http://www.business-around-the-globe.com - Visit Michiel Jonker's Website |
|||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
David BarrDavid Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website |
|||
Casey GollanCasey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website |
|||
Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
 | |
|  |
Subscribe to Dave's articles
 | |
|
|  |
 | |
|
| |
Referred by: http://www.thepincusgroup.com
 | ||
|
||
|
||
|
||
| ||
 |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
 |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
 |
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
|
 |
 Exit Interview Document Optimize For Ask Checklist What’s Wrong With Your Site? Employment Reference Worksheet How To Work |
|
 | ||
 |
Top Social Business Blogs
Top Social Entrepreneur Blogs | |
 |
Top 50 Blogs For Startups
Top Blogs To Watch In 2009 | |
| ||
 | ||||
| ||||
|
 | ||||
| ||||
|
|
 | ||||
| ||||
|
 | ||||
| ||||
|
|
|
||||||||||||
 |
|
|
|
 | ||||||||||||
| ||||||||||||
|
|
||||||||||||