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Can We Remove Risk From Our Strategy?
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| Guest post by: Joe Evans |
Article Overview: If you could, wouldn’t you choose to test your organization’s strategy before gambling your business and your career on the assumption that the strategy is right? This article contains a short list of tactics to help remove some of the risk from your strategy.
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Free Download - How Well Do You Understand Your Organization’s Core Competencies? By Joe Evans |
Can We Remove Risk From Our Strategy?
We
look both ways before we cross the street. We research the company we
are dealing with before making a big purchase. These are both examples
of non-risky behavior, yet strategies sometimes do not get the same
treatment in terms of risk avoidance. If you could, wouldn’t you choose
to test your organization’s strategy before gambling your business and
your career on the assumption that the strategy is right?
Below is a short list of tactics to help remove some of the risk from your strategy.
1. Start with the facts and base the strategy on reality, not hope.
Strategies
that actually work are based in reality, not opinions, guesses or
hopes. An effective planning process which includes measurement and
acknowledgment of key business “truths” (including financial, cultural,
competencies, and historical performance) is the best way to build such a
strategy. Those who are involved in the planning process must be open
to facing these truths and critically evaluating them relative to the
strategy being considered.
2. Break the strategy down into smaller component pieces.
The
corporate strategy, when distilled into its pure essence of goodness,
boils down into a manageable small number of goals that then expand back
into a number of sub-strategies to accomplish those goals. Managing
big and complex is much more difficult than managing smaller and
elegantly simple chunks of strategy. Starting early and /or ongoing
makes this much easier to accomplish.
3. Test you assumptions thoroughly.
There
is one more key point to make about getting in front of and controlling
the strategic plan development. Assumptions form the basis of those
sub-strategies referred to above, and those underlying assumptions must
all be fully vetted. Fully vetting strategic assumptions also takes
time. It requires allowing those involved with planning to back away
from the “givens” and challenge them to ensure we are not assuming the
rosiest scenarios on which to base our plan.
4. Put yourself into your competitors shoes and think about how you would counter your own strategy.
We
can delude ourselves with “happy talk” and the belief that our strategy
is more advanced and sophisticated than that of our competitor. The
truth is, unless we undertake the exercise of attacking our own
business’s weaknesses and vulnerabilities and then shore those areas up
through strategic initiatives - our competitors will be more than happy
to exploit them for us.
All too often, corporate strategies are
devised without thinking in our competitor’s shoes. Competitors are
smart and aggressive, especially those that are quickly coming up from
behind us in terms of market share. Their eyes are fixed on us already.
What maneuvers will they make to overcome us competitively? What
proactive elements of our strategy can put additional distance between
us and them? Our strategy must consider our vulnerabilities and account
for them through counter-actions. If we are exposed in one area of our
business, then why? What must be done to shore it up? It is
distinctly possible that strategic analysis will lead us to make
decisions to exit one or more areas of our business in order to better
focus on more profitable or viable segments. In other cases, strategic
analysis may trigger innovation initiatives to support a strategy of
expansion - capitalizing on a dominant competitive position.
5. Pay careful attention to your industry’s direction and momentum.
By
studying the movement, direction and momentum of the industry or
industries served by the organization, that data can feed the strategic
planning process leading to better planning decisions. For instance, if
the industry data suggests that competitors are enjoying a technological
advantage over your firm, how should that be addressed in the
strategy? What if consolidation is occurring? Should we be considering
a merger now?
No matter where your organization falls on the
continuum of planning sophistication, there likely are opportunities
that if addressed would help remove risk from your strategy.
For permission to use or reprint any portions of this copyrighted article, contact Method Frameworks at articles@methodframeworks.com.
About the Author:
Joe Evans is the President and CEO of Method Frameworks. Joe is a published author, frequent speaker and recognized expert in corporate strategic planning. To contact Method Frameworks about scheduling Mr. Evans about an upcoming speaking engagement, visit www.methodframeworks.com/business-speaker or email requests to media_relations@methodframeworks.com.
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Learn More
Method Frameworks is a leading business strategy and management consulting company, based in the Dallas / Fort Worth area and serving clients nationally and internationally.
Discover our capabilities and learn why Method Frameworks is the strategic planning partner chosen by Fortune-500 companies and small businesses alike. Let us show you how to realize 140%+ ROI on your strategic planning efforts through our unique Plan4SM process that brings together strategy and execution into a powerful plan. Plan4 is our proprietary business planning process that involves an integrated set of actions designed to help companies gain sustainable advantage. Download our brochure to learn more about Method Frameworks and our services or download our Plan4 Planning Process Overview.
You can contact Method Frameworks at 877-317-5264 (877-31PLAN4) or follow this link to request a meeting with a planning consultant. Check our articles and blog often at www.methodframeworks.com to get many more planning tips and information about our Plan4 process.
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Article Tags: business strategy risk, change management, corporate strategy, joe evans, management consulting, method frameworks, planning process, strategic planning
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About the Author: Joe Evans RSS for Joe's articles - Visit Joe's website Joe Evans serves as the President and Chief Executive Officer of Method Frameworks. Method Frameworks provides management consulting services to commercial enterprises with strategic and operational planning solutions using the firm’s proprietary Plan4 process. Visit Method Frameworks at www.methodframeworks.com. Joe is a published author, frequent speaker and recognized expert in co rporate strategic planning. To contact Method Frameworks about scheduling Mr. Evans about an upcoming speaking engagement, visit www.methodframeworks.com/business-speaker or email requests to media_relations@methodframeworks.com. Want more corporate strategic planning insights? Read Joe's blog. Also, request to join the "Strategic Planning Xchange" now by following this link to the Strategic Planning Xchange. Click here to visit Joe's website The Golden Thread Linking Strategy to Execution Selecting A Management Consulting Firm Strategic Planning Business Executive Essentials Part 4 of 12 The Small Business Owners Conundrum Strategic Planning Business Executive Essentials Part 2 of 12 |
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