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Strategic Planning - Business Executive Essentials - Part 1 of 12
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| Guest post by: Joe Evans |
Article Overview: Business executives are always wanting to improve their company's performance by laying out a better business plan and strategy. Many ask the question “where can I find a decent business plan template for the new year?” * Have you given much consideration to the possibility that your strategic and operational plans may be far less effective than they could be? - Do you know what your strategic plan should accomplish? - How would you begin to measure the effectiveness of your current strategic planning process? - Does your own planning process consistently define meaningful goals that get achieved as expected when the plan is followed? This article is part one of a series that describes the components of a comprehensive business strategic plan and provides a checklist for evaluating strategic planning process effectiven
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Free Download - How Well Do You Understand Your Organization’s Core Competencies? By Joe Evans |
Strategic Planning - Business Executive Essentials - Part 1 of 12
Business executives are always wanting to improve their company's
performance by laying out a better business plan and strategy. Many ask
the question “where can I find a decent business plan template for the
new year?”
- Have you given much consideration to the possibility that your strategic and operational plans may be far less effective than they could be?
- Do you know what your strategic plan should accomplish?
- How would you begin to measure the effectiveness of your current strategic planning process?
- Does your own planning process consistently define meaningful goals that get achieved as expected when the plan is followed?
This article is part one of a series that describes the components of a comprehensive business strategic plan and provides a checklist for evaluating strategic planning process effectiveness.
It Has Been Around Forever, But is Generally Not Well Understood
Strategic Planning is a misunderstood and often misused term, lacking a well-defined and widely agreed upon definition. Strategy, and the planning associated with it, has origins dating back to its military usage as early as the 6th century. In the corporate world, strategic planning generally refers to the defining of the organization’s go-forward plan for the future and accompanying desired outcomes. The spectrum of corporate strategic planning models and processes is broad, and the term has taken on many different connotations over recent decades.
The Opportunity Afforded By Strategic Planning
When strategic planning is done well, with a mature and robust process that guides the effort to ensure completeness - the outcomes can be powerful and position the organization to dominate the competition. Yet only a small percentage of organizations operate with mature planning models that yield complete and comprehensive strategic plans. The majority do not fully operationalize their strategy to get maximum benefit. Fully operationalized strategic plans are more comprehensive - going further than just defining business strategy by addressing all of the actions and resources required to implement the strategy, including:
Timelines for the actions- Required resources
- Metrics tied to goal accomplishment
- Accountability in goal-related initiatives
- Plan governance structures
- Scenario planning
- Training
- Risk mitigation
- Industry trend analysis
- Core competencies analysis
- Core values analysis
Data suggests that most organizations would certainly benefit from adopting a more formalized approach to strategic planning and that many companies have routinely failed to successfully and fully implement their strategic goals.
- A great majority of executives (64% of a recent Booze & Company Inc. survey) say that their biggest frustration factor is "having too many conflicting priorities." followed by these executive challenges:
- The Harvard Business Review estimates the ROI from traditional planning approaches to be 34% or less.
- The Economist Intelligence Unit estimates that organizations realize just 60% of the potential value of their strategies.
- Kaplan and Norton research suggest that 90% of organizations fail to successfully implement their strategies.
While the statistics related to the effectiveness of strategic planning appear somewhat grim, they can be vastly improved by understanding the discipline of planning and setting on a coarse to improve planning methods by stretching the process further into the operations layer where execution takes place. Failure to execute on strategy has several root causes, which include:
- Failure to challenge underlying assumptions (critical evaluation)
- Poor prioritization
- Lack of detail planning to support strategic goal achievement
- Poor communication and coordination
- Poor change / transformation planning
- Strategy and culture misalignment
- Strategy and operations misaligned (including disconnected budgeting)
- Plan goals lacking accountability
- Poor planning governance
- Ill-defined strategic goals
- Lack of risk identification & mitigation strategies
* * *
For permission to use or reprint any portions of this copyrighted article, contact Method Frameworks at articles@methodframeworks.com.
About the Author:
Joe Evans is the President and CEO of Method Frameworks, Joe is a published author, frequent speaker and recognized expert in corporate strategic planning. To contact Method Frameworks about scheduling Mr. Evans about an upcoming speaking engagement, visit www.methodframeworks.com/business-speaker or email requests to media_relations@methodframeworks.com.
Learn More Method Frameworks is a leading business strategy and management consulting company, based in the Dallas / Fort Worth area and serving clients nationally and internationally.
Discover our capabilities and learn why Method Frameworks is the strategic planning partner chosen by Fortune-500 companies and small businesses alike. Let us show you how to realize 140%+ ROI on your strategic planning efforts through our unique Plan4SM process that brings together strategy and execution into a powerful plan. Plan4 is our proprietary business planning process that involves an integrated set of actions designed to help companies gain sustainable advantage. Download our brochure to learn more about Method Frameworks and our services or download our Plan4 Planning Process Overview.
You can contact Method Frameworks at 877-317-5264 (877-31PLAN4) or follow this link to request a meeting with a planning consultant. Check our articles and blog often at www.methodframeworks.com to get many more planning tips and information about our Plan4 process.
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About the Author: Joe Evans RSS for Joe's articles - Visit Joe's website Joe Evans serves as the President and Chief Executive Officer of Method Frameworks. Method Frameworks provides management consulting services to commercial enterprises with strategic and operational planning solutions using the firm’s proprietary Plan4 process. Visit Method Frameworks at www.methodframeworks.com. Joe is a published author, frequent speaker and recognized expert in co rporate strategic planning. To contact Method Frameworks about scheduling Mr. Evans about an upcoming speaking engagement, visit www.methodframeworks.com/business-speaker or email requests to media_relations@methodframeworks.com. Want more corporate strategic planning insights? Read Joe's blog. Also, request to join the "Strategic Planning Xchange" now by following this link to the Strategic Planning Xchange. Click here to visit Joe's website Strategy Misalignment The Symptoms Dangers and Treatment Align Your Strategy and Operational Plans to Core Competencies Opportunity Valuation Gives Direction to Strategic Planning Is strategic planning for small businesses or only the Fortuneate Where Did Why Go The Role of Critical Evaluation in Strategic Planning |
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