Communication
Article Overview: Steve Job's approach to product design
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Free Download - The Trouble With RFPs (Part 2) By The Osborne Group
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Communication
I was delighted to read in this
morning’s Globe & Mail how Steve Jobs’ college calligraphy class
inspired his unmatched approach to product design. In the classes he
learned about different fonts, spacing of letters and the overall look
and design of words on the page. Intuitively, he understood that the
words are only part of printed communication – how they look and feel
on the page can be as important as what they say.
Sounds a
lot like the studies that say only 7% of face-to-face communication is
verbal – the rest lies in all the non-verbal cues we send.
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Article Tags:
"Osborne group",
"product design",
"steve jobs",
calligraphy,
communication,
technology
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Thanks
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