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Written by: Andy Marken

Article Overview: These are quotes taken from an article by Bill George former chairman and CEO of Medtronic.

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These are quotes taken from an article by Bill George former chairman and CEO of Medtronic.

"After years of studying leaders and their traits, I believe that leadership begins and ends with authenticity."
"Authentic leaders genuinely desire to serve others through their leadership."
"They (Authentic Leaders) are more interested in empowering the people they lead to make a difference than they are in power, money, or prestige for themselves."
"They (Authentic Leaders) are as guided by qualities of the heart, by passion, and compassion, as they are by qualities of the mind."
"Authentic leaders use their natural abilities, but they also recognize their shortcomings and work hard to overcome them."
"They (Authentic Leaders) lead with purpose, meaning and values."
"They (Authentic Leaders) build enduring relationships with people."
"Others follow them (Authentic Leaders) because they know where they stand."
"When principles are tested, they (Authentic Leaders) refuse to compromise."
"Authentic leaders are dedicated to developing themselves because they know that becoming a leader takes a lifetime of personal growth."

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About the Author: Andy Marken
RSS for Andy's articles - Visit Andy's website

G. A. "Andy" Marken President Marken Communications, Inc. Santa Clara, CA Andy has worked in front of and behind the TV camera and radio mike. Unlike most PR people he listens to and understands the consumer’s perspective on the actual use of products. He has written more than 100 articles in the business and trade press. During this time he has also addressed industry issues and technologies not as corporate wishlists but how they can be used by normal people. He has been a marketing and communications consultant for more than 30 years involved in the wild early days of the Internet/Web, heyday of the videogame industry and the maturing professional and consumer video industries. His experience includes years with Internet pioneer CERFnet, TCG and AT&T. Andy has worked in the software, Web 2.0, video and storage industry with Panasonic, Philips, Dazzle, Atari, NTI, ADS Tech, Pinnacle Systems, CyberLink, InterVideo, Ulead and Verbatim.

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Related Forum Posts
Blogging for Entrepreneurs Blogging for Entrepreneurs - If you run a small company, you may find that the world of blogging for Entrepreneurs is a world that you want to be a part of. Blogging is a great way to get the word out to consumers about your product or service, and it can even be useful for inspiring employee loyalty and helping you keep your workers at peak morale. If you are looking for a way to take your business to the next level, consider what starting a blog might be able to do for you. Blogging for entrepreneurs has a lot in common with all other types of blogging, but it has its own unique pitfalls and strengths. The key to having a successful blog as a business owner is keeping your goals clear and concrete at every step of your blogging adventure. It can be all to easy to get sidetracked, especially if you are just learning about the exciting possibilities of blogging technology, but if you want your blog to succeed you need to stay focused. Write up a plan for how often you will update, how you will promote your blog and retain readers, whether you will feature photographs or video, and other aspects of your blog, and then stick to it with the same kind of determination that you used when you built your company.
Re: Best Internet Marketing Strategy Re: Best Internet Marketing Strategy - Hi David, I agree about the Blogosphere. You have a smaller group that Blog, but do so on the premise that they think they should, but have never really considered the purpose of their Blog. Then I think there are a few SEO or Internet Marketing types that see Blogging as just another link building strategy. But the largest group of Bloggers, tend to be people who enjoy writing and discussing their topics of interest. Blogging is good for link building, but the true Blogger is a breed apart from the rest. They want to dialog, to debate, to have feedback and they are very willing to link to other worthwhile conversations that are relevant to their topic. I agree with you. These group of Bloggers obviously are passionate about their writing and together, they create huge conversation trails interactive and travel from Blog to Blog. But the evidence is clear with this group that loves what they write about. With comments enabled on a Blog and having a Blog tuned to a specific purpose you already have the evidence of original Social Media.
Use of Blogging For Promotion Use of Blogging For Promotion - Blogging might not be the easiest promotion and advertising method however it certainly is one of the cheapest methods. All you need is a hosting package and a domain. Actually you could do it through Blogger and it would be free of charge.
Site promotion and Blogging Site promotion and Blogging - Blogging might not be the easiest promotion and advertising method however it certainly is one of the cheapest methods. All you need is a hosting package and a domain. Actually you could do it through Blogger and it would be free of charge
Re: What are the ways to start a business with a small capital? Re: What are the ways to start a business with a small capital? - Blogging stands to be the cheapest way to start. I really agreed with the previous posts. Then you have to really analyse the market you are targeting by this you will be able to spend less in promoting your products. Cheers!


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