|
|
Like this article? PLEASE +1 it! |  |
|
Now's the Time to Create Your 2012 Relationship-building Plan
| Guest post by: Lillian D. Bjorseth |
Article Overview: Instead of making resolutions that you often break, this year create a relationship-building plan that will help you maximize networking results. Learn how to do it from master networking Lillian Bjorseth, who has built two businesses on word-of-mouth marketing.
 |
Free Download - Now's the Time to Create Your 2012 Relationship-building Plan By Lillian D. Bjorseth |
Now's the Time to Create Your 2012 Relationship-building Plan
Here’s an idea: instead of making 2012 resolutions, which
are often idealistic and unrealistic, create a 2012 Relationship-building Plan.
It is practical, concrete and can help you achieve maximum
benefits from your networking endeavors.
Almost all of you will agree that networking – whether face-to-face, online or preferably
both – is still the number one way to increase sales, get a job and enhance
your career success.
Sure, the plan takes a while to create; however with slight
modifications, it can last you for years to come. It will also keep you from fishing for trout
in a catfish pond … you’ll know where to find your target market or people who
can introduce you to your target market.
Start by writing down the focus of your business or if you
are in transition what you would like to do. Some of you may well say: “That’s
easy. I know what I do.” My experience after working with thousands of people
nationwide is that most people have difficulty succinctly articulating what
they do. As I teach my business writing students: “Follow Thomas Jefferson’s
advice and never use two words when one will do.”
Secondly, determine your U.O. What’s your Unique Offering? How do you do
what you do differently? Why would people hire you or buy your products or
services when they know five other people who supposedly do or sell the same
thing?
Next determine your target markets. Spend time on the demographics. Who, what,
when, why, where, how do they buy? This in itself could easily take you an hour
or more.
Now it’s time to answer the question, “Where are you most
likely to find your target market?” List organizations, groups and events your
target markets are likely to frequent. You need to zero in on the few that are
relevant to you. You don’t have time to try a dozen different groups, much less
pay dues and activities’ fees.
Another helpful hint is to know where to find the
organizations/events that are frequented by your markets or those who can introduce
you to them. Be creative. Check the web
for local chapters of national organizations. Peruse print and online and calendars
of events. Also, make a list of whom you already know, divided into such
categories as business; professional /civic/industrial organizations, etc.
Above all, finish the plan. A half-finished plan will give
you half-baked results.
Franchise Expansion in 2012.
Branding 101 | Why EVERY Executive Needs a Good About.Me Profile
Employee Engagement Declining
My 2012 Silver Forecast
How to Use a Name Badge as a Personal Branding Tool
3 Steps to Crafting Your 2012 Marketing Plan
Bitch and complain - or pick up the phone?
The Secret - Sales and Marketing Training
Lost in Translations
A Seven Step Marketing Plan
5 New Year's ReSOLUTIONS - To Turn Your Business On Its Head!
My 2012 Gold Forecast
The Power of 3: Invoking This Universal Law Into Your 2012 Journey
Changes to the government superannuation co-contribution scheme from July 2012
Beware the salary sacrifice trap
Women’s wear brand W to go international india & middle east
Medical Practices Beware! Time is Running Out To Avoid Electronic Medical Records Stimulus Penalties!
3 Easy Steps to Sell More By Selling Less
Missed the Webinar, but the Data is Shocking!
Gift and Estate Tax Changes....................Are You Ready?
|
About the Author: Lillian D. Bjorseth RSS for Lillian's articles - Visit Lillian's website Click here to visit Lillian's website   How Well Do You Read Body Language Phone Skills Still Important for Business Success Part II Join Conversations Politely Part 1 June is Time to Polish What You Say Before You Speak Perfect the Art of Starting a Conversation |
Related Forum Posts
Re: 2010 Social Media Marketing Industry Report
- Interesting 2012 report, should be a part of everyone's reading for 2012
Business Innovation
- Hi Simon
If you can finish off the Business Plan and think about your strategic direction or how you are going to use your product to convince people it's a great idea, it will set the foundation for your programming project. You see, when you are looking for funding you will need a Business Plan and Strategic Plan that will convince companies to invest into your new idea.
Has anyone achieved this idea before using another industry besides health and fitness that you know of?
You should also design some mockups as a "preview" for your programming project. This will also help reduce your programming costs as everyone will know exactly what you want if you have detailed mockups already completed including any functionality you require.
Starting mockups for websites and software applications on paper is the best way if you're not a guru in graphic editing software.
Re: UPDATES: New Campaign! New Layout! New Ideas!
- We've also expanded the list for Contest and All-Time Leaders. It's great to now see David and Yinka on the All Time list and recognize the contributions they've made to the forums!
No B.S. Time Management
- A great book I read on Time Management is No B.S. Time Management for Entrepreneurs by Dan Kennedy.
Re: NEW VIDEO - How to improve your business plan - Ask Evan
- Thanks Evan, great intro into how the VC's see business plan.
I will take a look, but hope that this video as number 1 in a series.
It is unfortunate that these types of errors, the most basic of errors as you point out here are common to too many business plans, having reviewed a few hundred myself from both a development and funding perspective.
As a mentor and workshop facilitator for Business Plan development for a number of start-up IT and multimedia companies, your presentation help support and show how the VC's see and evaluate a plan
Shameful, that too many don't take the time to learn how to properly prepare, present and defend their plans. Over the years, I have enjoyed Business Plan competitions, and help re-work some of the winning proposals
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
by: 
How To Use Carbon Copy Pro As A Strategic Tool For Your Business
Best Automated Forex Trading Strategy
Build Your List with Joint Venture Giveaway Events
May 2012 Top 100 Social Media Experts to Follow on Twitter
What to measure to be phenomenally successful in business
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.