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Internet Marketing! It’s driving me crazy!

Internet Marketing! It’s driving me crazy!

I have been involved with the Internet for years. I use the Internet as a primary part of my overall marketing. I absolutely love what is possible because of it. However, it hasn't always been that way.

When I first began my journey into cyberspace I had no idea that this would turn from a casual interest to my livelihood. Not only do I make a great living, I also get to correspond and do business on a global level, and I am able to help others grow their businesses through the power of the Internet.

Primarily, I work with speakers, authors, coaches and consultants who are ready to turn their knowledge into money-making products and services that they can sell by way of the Internet. Not all of my clients sell only from the Internet. However, they do use it as a means to an end to reach their market and generate revenues.

Something that has become evident to me is that the Internet is NOT for everyone. You read right. The Internet is not for everyone.

The reality is, some people have no interest in what can be done by strategically using all that is available online. And to the amazement of others, their life works just fine.

Still others don’t have the patience to learn how to most effectively use the Internet.

Others believe they have to do all the work themselves which can quickly lead to burnout.

While others still believe it’s all about getting rich quick on the Internet. If that's your belief, you may as well quit reading right now. I don't know of anyone who has made a million overnight without a lot of hard work, focused effort and great business sense.

The fact is, the Internet is a means to an end. It is not an end all, be all. As with anything, you have to find what works for you to optimize your time, money and energy invested in the Internet.

Strange as it may seem to those of us who couldn’t imagine doing business without the Internet, there are those people who just don’t use it. Simple as that. They get along quite well without it.

As far as those who don’t have the patience to learn, there seems little anyone can say to convince them otherwise. The fact is that if some people were to just stick with it, get the right kind of training to minimize their frustration and became very strategic in what they do, they would benefit
more than they can imagine. Yet, I have seen it over and over where people hit a wall of learning and then quit, saying, "This Internet stuff isn't for me!"

For those who believe they have to do all the work themselves, this is where burnout is born. I see this frequently with solopreneurs. For some reason they think they have to learn how to design their website, develop their blog, do all the backend marketing, develop products and services including editing, design, packaging, etc., do their own bookkeeping, etc., all by themselves and still have a life and their sanity.

The reality is you can outsource or you can go kookoo. Although you may think you can't afford to, it may actually be that you can't afford not to outsource. I used to believe I couldn't afford to outsource. Truth be told, I was in a constant state of stress, overworked, underpaid and wondering if I would ever make a great living in my business.

Once I realized that there were some aspects of my business I could entrust to others, things drastically changed. For one, I wasn't working 16 - 18 hours a day. And, my profit margins went up considerably. And, I was able to focus on what I do best while providing work for others who truly enjoyed the work I gave them.

Currently, I have 7 people that I outsource to on a regular basis. I couldn’t run my company and generate the revenues I do without their help.
Simple as that.

As with anything, before you simply start hiring people to do this, that and the other, you need to know how their efforts will contribute to the bottom line. If you don't, you can quickly generate an incredible amount of debt with nothing to show for it.

Again, you must be very strategic in who you contract to do what. Otherwise you can waste an incredible amount of time and money thus supporting the belief that you have to do it all yourself.

The fact is, the Internet is an incredible tool and resource that can be very instrumental in you growing your business. However, as with anything that allows you to do this, you have to treat this as a viable part of running your business. When you do, the rewards can be beyond anything you ever imagined.





Internet Marketing Its driving me crazy - To learn more about this author, visit Kathleen Gage's Website.

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Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
- Visit Jeff Foster's Website

Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

Read Steph's Blog
Meet Steph and Dave
Sign up for our Free 7-Day BootCamp: Self Employed & Rich
- Visit Stephanie Robey's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website

John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

Joe Dager
Joe Dager is President of Business901, a progressive coaching company providing no-nonsense direction in areas such as Lean Six Sigma Marketing and organized referral marketing. What others say: In the past 20 years, Joe and I have collaborated on many difficult issues. Joe’s ability to combine his expertise with “out of the box” thinking is unsurpassed. He has always delivered quickly, cost effectively and with ingenuity. A brilliant mind that is always a pleasure to work with.” - James R. If you want to learn more about Business901, start a conversation with us. We can be found @ Web/Blog: Business901.com Web/Blog: FundingYourNonprofit.com LinkedIn Profile Follow me on Twitter - Visit Joe Dager's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

John Alexander
John has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center.
I look forward to hearing from you! - Visit John Alexander's Website


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About The Author


Kathleen Gage
(Visit Kathleen's Website) Kathleen Gage is an Internet Marketing Advisor for spiritually minded speakers, authors, coaches and consultants who are ready to turn their expertise into money making products and services. She teaches her clients how to optimize their time and efforts to produce the greatest results while remaining in complete integrity with their purpose and values.

Kathleen Gage is a Platinum author on EvanCarmichael.com
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