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Teleseminars -- Getting through the noise of the competition
| Guest post by: Kathleen Gage |
Article Overview: When it comes to offering teleseminars the fact is there is an incredible amount of competition. In years past this was not the case. There were a handful of people offering their training by way of a teleseminar. Learn how to stand apart
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Free Download - Do you resist or accept the unexpected? By Kathleen Gage |
Teleseminars -- Getting through the noise of the competition
When it comes to offering teleseminars the fact is there is an incredible amount of competition. In years past this was not the case. There were a handful of people offering their training by way of a teleseminar.
Today this is not the way it is. Teleseminars are a dime a dozen. Does that mean you shouldn't offer them? Of course not!
What it means is you have to raise your own bar in what you are offering. You also have to know what sets you apart from the competition. And . . . you need to know what your competition is offering to the market.
To offer teleseminars without doing research on what your market wants, what your competitors are up to and what is the most needed solution to a problem is likely to set you up for a lot of frustrations.
One of the most important things to do is build a loyal following in order to be in a position to announce the various programs you offer. It's amazing how many "newbies" go right into selling something before they have established their expertise and market position.
Before trying to sell anything, build your opt in list. One way to do this is to set up free offers that encourage visitors who find your landing page to opt into your list. However, with as many free offers available you absolutely must offer something of very, very high value.
In addition to giving away something of high value here are a few things you can do to increase your success rate.
* Set up an easy to understand landing page.
* Keep things simple.
* Make sure you have a clear call to action. Use large Buy Now buttons.
Don't give the visitor multiple choices when they land on the page. The only choices you need to give them are to opt in if it's a free item or leave the page. Giving too many choices risks losing them to other distractions.
Another thing you can do is to keep an eye on what your competition is doing. Sign up for their Ezines, tips and other online material so that you will be included in any email campaigns they do and can see what they are sending out.
This is a very common practice among experts. I am always amazed at some of the experts (who are my competitors) will opt into my list. This is a good thing. After all, they know what I am up to and often this leads to a collaboration with some top notch experts.
Be very strategic about what you are doing and you will realize amazing opportunities.
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Referred by: http://www.sandcconsulting.com
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About the Author: Kathleen Gage RSS for Kathleen's articles - Visit Kathleen's website http://www.streetsmartsmarketing.com/VIP1.htm Kathleen works with consciously focused speakers, authors, coaches and consultants helping them to build six figure businesses by packaging their knowledge so they can reach more of their market, impact positive change and create multiple streams of revenue. Click here to visit Kathleen's website   Are you getting your share of mailbox money Boost Your Online Business While Generating Revenues Confessions of a Facebook Reject Discover one way to use blogs to market and sell more books Surefire ways for articles to build your online position |
Related Forum Posts
Re: need pricing help please
- here's my opinion that was derived from the person I heard it from (Russell Brunson)
I view internet Marketing products as a Ladder.
At the bottom of the Ladder is ebooks and at the top is One on One Coaching. so the ladder would look like this starting from the Top ($$$) to Bottom($)
One-to-One Coaching ($$$$$$)
Workshops ($$$$$)
Teleseminars ($$$$)
Video($$$)
Audio ($$)
ebooks ($)
I agree with this methodology mainly because of the convenience factor and value from the customers point of view.
Re: Review My: Trump 4 President Site
- Hey Thanks Hulbert,
Haven't done much with it since big D announced he wouldn't run this cycle.
However, I did hear he is making noise again....imagine that...LOL
Yeah, the other thing is I can go different directions with it as the season continues, but just too busy right now. Put to much into it to let it go now, adsense alone more than pays for it...plus who knows, he may run in 4 years and the site would be highly indexed by then...
Thanks again,
Zac
Re: If Twitter works - which are your benefits?
- The problem with Twitter now is that there's too much noise.
I think it's a good tool to generate quality traffic if used properly by webmasters and business owners. You can generate a lot of buzz with an update. But when you spam your followers, they tend to tune out rather quickly.
Re: Keyword Selection
- In terms of estimating competition, I'm not sure if looking for keywords under 30,000 pages is relevant anymore. I've heard that Google updates billions of pages every day, and that determining the rage ranks of the top 10 is a better estimation of how hard the competition will be.
April Contest feedback
- FYI, next competition should have a cut off time based on a timezone...say EST since that's the timezone your in Evan. Just a thought so that the competitors have some guidelines too.
That was an Exciting April competition for me. Trying to maintain my spot and keeping the posts as helpful to the forum readers. It also got me to write more freely as I often get writers block.
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