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Are Your Secrets Worth Loads of Internet Cash?

Guest post by: Paul Tobey

Article Overview: I know you think sex or porn may be the best selling stuff on the internet. But, I beg to differ. Information is the best selling stuff on the internet, and if you have secrets, they can be worth a fortune!

Are Your Secrets Worth Loads of Internet Cash?

Sure, sex sells, but your secretsmay be worthalot more internet doe. Do you have information that can empower people? Do you have secrets that could shorten somebody's learning curve? Do you know how to do something that can help someone right now? Do you think that someone will pay for that?

A few years ago, when I was learning to become an expert internet marketer, I had to go few a steps called trial and error. Some mistakes cost me money, others cost me valuable time. But I scoured the internet to find people who can help me. Some charged me money that were worth their weight in gold. Other's were scammers. One guy's information got my piano lesson page booted off the index. I was more than livid, I felt pain in my stomach for days. That page was earning great money, and bad advice I paid good money for cost me dearly.

I pressed forward. I kept going. I wanted to figure out how to make money on the internet, and I figured if kids were doing it, I could to. After all, I didn't see what smarts a 19 year old kid could have that I didn't. The only thing that kept me from making my first million, was that there was information that I didn't have yet. And I was going to find it.

The first thing I tried to do was sell my jazz piano music. That went on for about six months, and people were downloading, but it wasn't going to make me rich at the slow rate that was going at. So one day I emailed my customers, and said,hey, I noticed you downloaded this music. Is there anything else I could offer you. To my surprise, they answered. They really didn't want my music to listen to, they wanted the sheet music so they could play it.

Well, without buying the rights to a bunch of expensive sheet music, I took public domain sheet music and re-arranged them for advanced jazz piano players. Well, boom, I started making real bucks. So I emailed my list again, and said,is there anything else you'd like. They answered, yes, we would like piano lessons.

So, I put up a page that said "piano lessons coming soon" and before I had them ready I had over three thousand people on my list subscibe, "yes, tell me when they are ready.". When I launched the jazz lessons for pianists, I made 10K in my first day. I'll never forget it, I was at a Tony Robbins seminar, and while everyone was jumping up and down because Tony told them to, me and my wife Nancy were jumping up and down because we were getting email notifications on my cell of all these piano lessons sales! Holy smokes, we were on to something.

Then, something curious happened. Word spread in my community that I was making money online "while he sleeps", they said. Then, people were offering me money to teach them how to do this. First, it was artists, then it was museum curators, then business owners, entrepreneurs and so on. Before I knew it, I had a training company that was earning more than I could have imagined.

The problem was, everytime I focused on the training company, I was less focused on my online sales. So, I had to choose a strategy. What was I going to do? I decided I couldn't manage my personal website as well as I'd like, but I'd better focus on what to do with all the people opting in to my lists on my business site. Before I knew it, in 2 years I had over one hundred thousand people on my lists to manage, and the autoreponders were working overtime. I had to call my service provider to negociate them every 3 months, to let me use more bandwidth.

Accidently, I found out, as long as I package my information, there is a buyer for it. It's not what you sell, but how you sell it, and even on the front page of my business site, I have a 5-Buck video which is a one hour tuturial on how to get started with internet marketing. I could have given it for free, but I decided to experiment with it for a while. It's a crazy seller.

So, here's a bit of expert advice from an accidental internet marketer and trainer. If you have valuable information that can help people, package it and learn how to promote it and sell it. It can be done from the comfort of your own home. You'll need to learn how to write good hynoptic copy, conversion strategies and have a good one-page check out system, but it is absolutely doable.

The only thing standing in your way, is that you don't have all the information yet. If you don't know where to start, start with Google. If you have a deep committment to keep going, find a great trainer who can help you learn quickly and avoid expensive mistakes in time and money.

Sure, sex sells. But secrets hook the mind! Truth is, most people are looking for your secret right now, so how will you package it and sell it?

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Article Tags: business, cash, information, internet, million, owner, package, secrets, selling, tony robbins



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