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Leveraging Time How To Avoid Being Busy and Broke

Leveraging Time How To Avoid Being Busy and Broke

You have heard it many times. Time is your scarcest resource! Time is your most perishable resource!



Its true, and I believe before you can take advantage of leveraging other resources and assets, you first have to learn how to leverage your time more effectively.



Most business owners spend their time on a great number of activities, some important that only they can do, some trivial that shouldn't be done at all and some that are important but that could easily be delegated. If you are one of these people, I can almost guarantee you are busy and very probably broke. You may not be destitute, but you are definitely not earning what you deserve. The people who understand leverage quickly figure out how to work less and earn more.



If you are spending time on anything that doesn't directly move you toward your goals and dreams, you are not leveraging your time as effectively as you could. If you know there are important tasks you should be getting done but are not, you are not leveraging your time. By the way don't feel guilty, we all do it.



Here is a simple exercise. List down everything you did yesterday. Put it down in great detail. Now rate every activity as one of the following:

Key strategic priority. i.e. an action leading you directly to your strategic goals.
Important work that only you can do, but not necessarily work that advances you to your goals.
Work that could be delegated to others
Busy work. This stuff feels like work but really does not advance the business.
Next calculate the percentage of your time on each category. Unless you are spending the vast majority of your time on 1 & 2, i.e.70-80%, you are not leveraging your time effectively.



We'll spend more time on how to leverage your time in a later issue of Street-Smart Marketer





Leveraging Time How To Avoid Being Busy and Broke - To learn more about this author, visit Michael Hepworth's Website.

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John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website


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Michael Hepworth
(Visit Michael's Website) The StreetSmart Marketer's business is training and coaching owners of entrepreneurial service businesses to rapidly become customer acquisition experts. His popular free marketing tips magazine is read by thousands of business owners around the world in more than 47 countries. You can get it free at www.streetsmartmarketer.com

Michael Hepworth is a Platinum author on EvanCarmichael.com
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