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How to be more creative in business

Written by: Peter Geisheker

Article Overview: As I am in marketing, being creative every single day is very important. In firm's success depends on it. Here are my top 5 ways for staying creative and coming up with innovative ideas on a daily basis...

How to be more creative in business

As I am in marketing, being creative every single day is very important. In firm's success depends on it. Here are my top 5 ways for staying creative and coming up with innovative ideas on a daily basis:

1. I get my blood pumping by listening to my favorite music. This puts my brain in a "happy place" and coming up with creative ideas is easier.

2. I will grab 3-5 magazines and start thumbing through them. Seeing different ideas in advertisements and stories always helps me generate tons of new ideas very quickly. In fact, I would say it is probably the best brainstorming method there is as you can generate so many ideas so quickly by skimming through magazines.

3. Walk around. Sometimes by just going into a different room I will have new ideas. It is amazing how your environment can quickly change your thought process and open new idea channels.

4. Put a favorite movie in my computer's DVD player and either watch it or just listen to it in the background. I find that Harry Potter movies work especially well for opening up my creative channels.

5. Write ideas down as quickly as possible on a white board. Just write, write, write. Let the ideas flow and try to keep up.

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Article Tags: advertisements, basis 1, brain, creative channels, creative ideas, daily basis, dvd player, favorite music, harry potter, harry potter movies, innovative ideas, magazines, marketing, single day, thought process



Related Forum Posts
How are you creative? - We often hear entrepreneurs say that they're "creative", but that could mean multiple things. For instance, if you say you're creative, does that refer to your drawing ability, musical talent or ability to think outside the box? How are you creative?
Where to find Creativity? - I was thinking about this the other day and I noticed there were situations I found myself in constantly where I was the most creative but in no particular order: 1. drinking coffee at Starbucks *while* people watching 2. taking a shower 3. while sitting in a seminar/class 4. sometimes while driving What are your most creative moments?
On my board - I am most creative when I am surfing. Surfing allows me to clear up my head and see things from a different point of view. I definitely get more creative while I'm surfing.
The best time to open a new business - I agree. It depends on the business. However, in some cases there are ways around that if you allow yourself to open up to possibilities and get creative. For example, my husband and I are in the process of beginning a sport's store. We live in a touristy community with a lot of winter sports. There are summer sports here as well, but the winter appears to be the most lucrative. We planned on things coming together in order to take advantage of the winter sport's season, but our ideal lease space was held up by circumstances beyond our control. We are still not in. Lease space is minimal so we have some decisions to make. We could either delay everything until Fall or get very creative around our marketing for the warmer weather sports and start right away. We chose to open up to the possibility that there must be a way to succeed in the off season. Because we chose to think positively and look for solutions that fit what we want to do, all sorts of ideas started coming to us. We are now positive we have a plan that will succeed. So, the answer really depends on the business and your willingness to open up to new creative ideas around it.
Re: The best time to open a new business - [quote="Tami Szabo":1209ledj]I agree. It depends on the business. However, in some cases there are ways around that if you allow yourself to open up to possibilities and get creative. For example, my husband and I are in the process of beginning a sport's store. We live in a touristy community with a lot of winter sports. There are summer sports here as well, but the winter appears to be the most lucrative. We planned on things coming together in order to take advantage of the winter sport's season, but our ideal lease space was held up by circumstances beyond our control. We are still not in. Lease space is minimal so we have some decisions to make. We could either delay everything until Fall or get very creative around our marketing for the warmer weather sports and start right away. We chose to open up to the possibility that there must be a way to succeed in the off season. Because we chose to think positively and look for solutions that fit what we want to do, all sorts of ideas started coming to us. We are now positive we have a plan that will succeed. So, the answer really depends on the business and your willingness to open up to new creative ideas around it.[/quote:1209ledj] Hi Tami, I fully agree with your point of view. For instance, when I was doing research on my potential tennis shop idea, the Prince Tennis sales rep I spoke with was telling me how I would need to diversify my product line with more than just "tennis stuff". He suggested that I expand my product offering by also selling other "in-door" sport equipment for things like badminton, squash, volleyball and soccer in order to survive the winter months.


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