Bonita Richter Articles

Personal Branding - Do Your Marketing Materials Make Your Spine Tingle? - Click To Read Article
Do your small business marketing materials, and the personal brand image you project make your spine tingle? Or, do they look like your eight year-old child designed them? If any of them give you shame, they're your “marketing package blunders”. Find out why you need to fix them, and get tips how. If you do, you’ll sell more of your products and services!

Market Niche: 5 Key Reasons You Want to Niche - Click To Read Article
Often business owners view market niche as narrowing their sales potential or cutting into a profit margin. The truth is, a narrowly defined market niche gives your business POWER. The clearer you are about your market niche, and the more passionate you are about helping them, the more likely your income will substantially increase.

How to Unlock the Treasure Chest and Increase Your Income in 5 Easy Steps - Click To Read Article
Are you ready for the thrills of seeking your own treasure chest of gold? Adventure-seekers, what you’ll need is a map that’ll help lead you to the riches. Play the “Show Me the Money Treasure Hunt Game” to map out how you’re going to find the key that will INCREASE YOUR INCOME and unlock your treasure chest of gold!

Email Marketing: 5 Reasons You Must Start Doing It Today - Click To Read Article
Email marketing is one of the most powerful marketing tools available to your small business. You can achieve outstanding results, while investing only fractions of a penny per email message to your customers and prospects. Combine that with the potential to target messages more precisely than direct mailings, email marketing is a real win for the small business owner.

5 Secrets to Attracting More Business Whenever You Open Your Mouth - Click To Read Article
Are you comfortable with your 30-second sound byte or "elevator speech"? Does it stimulate emotions and positive responses in others? Or, does it fall flat and rate a "0" on the interest scale? Learn about a 5-part formula you can use to create a 30-second sound byte that'll get people saying, "Yes!", I want to work with you!

5 Simple Tips How To Craft Killer Headlines that *BOOST* Email Open Rates, Opt-Ins, and Sales - Click To Read Article
Email marketing is a fabulous way to market your products and services to your readers and make sales---*if* they bother to open your emails to read them! Your first impression--your headline--can lead to marketing success or failure. Read about five simple headline tips and formulas you can use to *boost* your email open rates, opt-ins, and make more sales!


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