Making Money With A Podcast - 10 Ways
Making Money With A Podcast - 10 Ways
Today I will share with you 10 ways Heidi has identified to make money from podcasting, as well as tell you what podcasting is.
What Is A Podcast?
If you have an MP3 player, such as an ipod, you can go to places like iTunes and download music to your iPod. You can also subscribe to a "feed" which means every time you open up your computer, iTunes will automatically download the latest audio in the series you have subscribed to. You can then listen to it on your MP3, computer or even burn to CD.
A podcast uses the same system (an RSS feed) and you can download interviews etc that you have created. In fact, people can download your podcast through iTunes. It's not just for music.
45, 100, 38
These are numbers to pay attention to.
45% of email doesn't get through
100% of podcasts get through
38% of people are auditory learners, so they like listening instead of reading
10 Ways To Make Money From Podcasts
1. Create an online presence. People get to know you, like you and trust you. Only then will they buy.
2. Establish expert status in your niche - people will place high value on what you sell.
3. Create a PowerPoint presentation to go with your audio. You can then post your audio to YouTube and drive heaps of traffic to your site.
4. Create an audio e-book from your podcast recordings.
5. Transcribe the audio to create ebooks, auto-responders and articles.
6. Advertisers and sponsors pay you to be placed in your podcast.
7. Credibility - people will then pay high prices for workshops you run.
7. Lead generation. The client is already pre-closed/sold. For example Heidi generates interested leads for her off-line business.
9. Early movers will win against web sites in the same niche.
10. Branded courses based on your podcasts.
All these ideas you can use and they don't even include paying to listen to your podcast!
Making Money With A Podcast 10 Ways - To learn more about this author, visit Janet Beckers's Website.
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In my role as host of Wonderful Web Women, I was fortunate enough to interview Heidi Nabert about podcasting and Web 2.0. This opened up huge possibilities for many of our listeners (including me).
Today I will share with you 10 ways Heidi has identified to make money from podcasting, as well as tell you what podcasting is.
What Is A Podcast?
If you have an MP3 player, such as an ipod, you can go to places like iTunes and download music to your iPod. You can also subscribe to a "feed" which means every time you open up your computer, iTunes will automatically download the latest audio in the series you have subscribed to. You can then listen to it on your MP3, computer or even burn to CD.
A podcast uses the same system (an RSS feed) and you can download interviews etc that you have created. In fact, people can download your podcast through iTunes. It's not just for music.
45, 100, 38
These are numbers to pay attention to.
45% of email doesn't get through
100% of podcasts get through
38% of people are auditory learners, so they like listening instead of reading
10 Ways To Make Money From Podcasts
1. Create an online presence. People get to know you, like you and trust you. Only then will they buy.
2. Establish expert status in your niche - people will place high value on what you sell.
3. Create a PowerPoint presentation to go with your audio. You can then post your audio to YouTube and drive heaps of traffic to your site.
4. Create an audio e-book from your podcast recordings.
5. Transcribe the audio to create ebooks, auto-responders and articles.
6. Advertisers and sponsors pay you to be placed in your podcast.
7. Credibility - people will then pay high prices for workshops you run.
7. Lead generation. The client is already pre-closed/sold. For example Heidi generates interested leads for her off-line business.
9. Early movers will win against web sites in the same niche.
10. Branded courses based on your podcasts.
All these ideas you can use and they don't even include paying to listen to your podcast!
Making Money With A Podcast 10 Ways - To learn more about this author, visit Janet Beckers's Website.
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
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