Paul Lock Articles
How to build an optin email subscriber list - Click To Read Article
Turn your website into an automatic cash generating machine (and the legal mistake that could cost you a fortune when you retire).
What makes a good website and the common mistakes to avoid - Click To Read Article
1. Follow the KYSS principle - how to create a powerful homepage
2. Designer sites that don’t sell – 7 mistakes to avoid
3. Your three most important watchwords – ‘content, content and content’
4. How to keep people flocking to your site
Why your site needs personality and how to get it at low cost - Click To Read Article
How to engage your visitors emotions
The five pillars of internet marketing strategy - Click To Read Article
1. Identifying your niche market
2. Adapting to ‘web culture’
3. Integrating your off and online businesses
4. Building your brand values
5. Promoting your site and growing a list of hungry customers
Registering the right domain name - Click To Read Article
Tips on how to get good names and save money
How to use the search engines to attract the right visitors to your site - Click To Read Article
Why promoting your site through the search engines is critical and how to do it cheaply and effectively
How to write websites so people will buy - Click To Read Article
Eight ways to make your web copy compelling
How to harness the power of forums AND use Google to make easy money - Click To Read Article
Forums are one of the things that make the internet a unique medium. A successful online forum leads to customer loyalty, repeat visits and more sales.
How to get targeted traffic to your site NOW - Click To Read Article
An introduction to pay-per-click advertising
How to get FREE publicity - Click To Read Article
PR – the low cost way to get famous
GETTING A WEBSITE STARTED IN THE WAY THATS RIGHT FOR YOU - Click To Read Article
The pros and cons of doing it yourself, hiring a freelancer or appointing an agency
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