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Making Your Opt-in Email List Hyper Responsive!
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| Guest post by: Mike Saunders |
Article Overview: Getting the attention of people to buy a certain product is challenging. There were times in the past when telemarketing was at times more of a nuisance rather a convenience to people….and how about all the junk mail we get?! The same goes for sales people who would go house to house and show a product and were simply turned down….and for some odd reason there has been a huge increase in this in my neighborhood in the last year!
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Making Your Opt-in Email List Hyper Responsive!
Now as people have approached the digital age, there is a quicker way of doing it and that is through hyper responsive opt-in email list. This is basically creating a mailing list and sending the information to people which will contribute to your business sales.
A person can do it in the office or at home and it can only be done if one is serious about communicating their sales message to prospects and clients as a way of “buying brain cells”. This means that as you consistently communicate with your list, they know what you offer and for that 5 second time-frame it takes them to open the e-mail and scan the 1st few lines before deleting it….they thought of you!
Here are some benefits and features of using hyper responsive opt;
1. With a click of the mouse, the product a person wants to sell can get to the customer in lightning speed. Surveys have shown that the average person will only buy a product only after being exposed to the ad or the message after 7 times. By establishing a customer base via the internet, one no longer has to search for new ones that much but rely on the existing clientele to further spread the word and increase sales.
2. Some people will not immediately buy the product that is offered but by keeping the names in the mailing list, it is possible that when a product of interest is on hand, the person will then buy. Let’s face it, people need things at different times and we need to be there to provide what we sell at their time of need! In fact I’m not at all a real estate investor, but for years I’ve been on the email list of Joe Crump and if I ever wanted to get into real estate investing he’s the person I’d get training from because it’s been burned into my mind for so long seeing his emails!
3. When a site has been made, it can be used to bring in additional revenue as new people who want to join the business can be charged for advertising.
4. This can also be used to propose joint ventures with other people making the business grow further.
Building, maintaining, growing and educating your email list is the most lucrative thing you can do for your business. Always remember to make the emails memorable and educational…fill them with good content, humor….but most of all….your personality!
Article Tags: average person, brain cells, business sales, clientele, customer base, different times, e mail, joe crump, joint ventures, lightning speed, prospects, real estate investor, sales message, second time, speed surveys, time frame, time of need
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About the Author: Mike Saunders RSS for Mike's articles - Visit Mike's website Small Business Marketing Ideas Denver Marketing Consultant Mike Saunders holds an MBA in Marketing and helps small business owners increase sales using online marketing. Author of: "The PRISM Salvation-a 3-Step Solution to Social Media Domination for Busy Business Owners"
Click here to visit Mike's website Online Marketing Tools The P.R.I.S.M Salvation |
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