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Blogging - Secrets to Blogging Success Revealed

Blogging - Secrets to Blogging Success Revealed

Others prefer to hire ghost bloggers simply because they want to have a blog but lack the writing skills or inspiration. Whether you have a personal blog or a business blog where your goal is to let others know about what you're doing in your field, surely you want your blog to be read; if not, what's the point? Having a successful blog takes time and effort. It takes, most of all, commitment. You must be committed to it and stick to it. Here are some of the things the most successful bloggers would recommend.

1. Make a Contribution
Consider any successful, popular blog, and you'll see it contributes valuable knowledge to the community. Consider your niche or area of expertise, and think about which questions people would like answered. Are there any topics that haven't been covered by other bloggers or experts? Take advantage of the questions readers ask in their comments or feedback and address these issues. Find out what others are saying about something. Maybe you have a different point of view or insightful ideas to add. If you really want to have a successful blog with, say, hundreds of subscribers, you have to give them something they can apply or something they can learn.

2. Stand Out
After you realize that you have a contribution, and you get all fired up about all the valuable things you can teach, comes the realization that there are others (possibly hundreds of others) out there with the same expertise, sharing their knowledge. If you want to get noticed, you have to offer something the others don't. This could take some work. You could do research into little known aspects of the biz. Or you could experiment. Give your blog an edge that others don't have. Don't be so serious and straightforward. Include a humorous cartoon or graphic here and there. Walk the fine line between what is acceptable and appropriate, and what is witty but scandalous. Look for a different angle. If you're repeating or summarizing what others are already saying, you won't have a blog; you'll have a blah. Give the readers something unique.

3. Follow the Basic Rules of Good Writing
Naturally, this goes for spelling and grammar mistakes. So you're not exactly the best speller. It doesn't hurt to run a spell check; that's what it's for! And this is why spelling mistakes are inexcusable. Organize each individual post. You know the basics: introduction, 2 or 3 supporting paragraphs, and conclusion. Make your headline and opening paragraph very compelling. It's what will make the reader go on reading. Also, since most readers scan or skim texts, it's better to have many short paragraphs with individual headings, than a few long paragraphs.

4. Plan Your Posts
The success of your blog depends not only on the quality of your content, but also how often you post new content. It is essential that you have a schedule or some kind of weekly/monthly plan. Try to have plenty of posts planned ahead or already written and on stand-by. This way, all you have to do is post them on a regular basis.

5. Respond to Feedback
It is very important that you interact with your readers and respond to their questions or comments. But you must know when and how. You are by no means expected to slave over each individual comment. It's time-consuming and pointless. Sometimes all you need to do is give a nod or thank them for their comments; let the reader know you appreciate their advice. Sometimes you need to address a question. And sometimes you'll need to respond to negative feedback. If someone is insulting, don't sink to their level. Politely thank them for their comment and say you disagree.

6. Create Relationships with Other Bloggers
Even if you're an expert in your field with over 20 years of experience, you can always benefit from the fresh, new outlook a newbie can provide. And if you happen to be the newbie, you can benefit from the old-timer's invaluable expertise. Don't be shy. Never fear rejection. You have nothing to lose. If you want to share a relevant, quality post, someone's bound to pick it up. And if you ask an expert for a guest post on your blog, surely you can find someone who will be happy to oblige.

7. Create a Design that Works
If your blog is cluttered with either ads, lists of irrelevant links, or graphics, it won't be taken seriously. Make sure it's easy to read, easy to navigate. Make sure everything is in the right place, from the site map to the related posts. Your goal should be to make people want to stay, not run away! Display your best work where it is easy to find.

When all is said and done, if you want your blog to be read by thousands of people, there are no set rules. Here, I've provided some ideas as to what has worked for many successful bloggers, but feel free to experiment and do what comes naturally. If you try to do something that simply is not really you, people will notice and your blog will never take off.





Blogging Secrets to Blogging Success Revealed - To learn more about this author, visit Zeke Camusio's Website.

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Dianne Crampton

Dianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here.

Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009.  Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010.  To receive publishing discounts, subscribe to the free TigerTracks Newsletter here.

- Visit Dianne Crampton's Website

Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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Zeke Camusio
(Visit Zeke's Website) Zeke Camusio is a serial entrepreneur. His sixth endeavor, The Outsourcing Company, is a web design agency with offices in Aspen, CO and New York. Zeke's blog, Let's Do It! is a great Internet marketing and entrepreneurship resource for all those who want to start or grow a business of their own. Check out Zeke's blog at www.TheOutsourcingCompany.com/blog. Join Zeke's Facebook Group: http://www.facebook.com/group.php?g id=52648031032

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