Feedback Form
Home Features Mastermind Forums About Advertise Blog Network Contact Be An Author

Reputation Management: How to Avoid Online Identity Theft

Reputation Management: How to Avoid Online Identity Theft

Reputation management is critical to your business. Just like you shred paperwork so people can't steal your personal information, don't leave a "virtual" path behind when it comes to your identity.

Reputation management is the process of tracking an entity's actions and tracking the opinions about those particular actions. Although the Internet is a great marketing tool for businesses, it's also known for spreading rumors and scandal.

Someone "posing" as you could ruin your reputation VERY quickly. That's why it's important to stay on top of what people are saying about you online AND if people are claiming to be YOU!

Unfortunately, cyber crimes are on the rise. Not only could your reputation be tarnished but even worse, your company could be fiscally ruined. However, you can take pro-active steps to make sure identity theft doesn't happen to you and your company.

How To Stop Identity Theft Before It Happens
• Register web site domains with your name and your company name (i.e. johnsmith.com and johnsmithcompany.com - make sure to also register .org, .biz, and .net domains)

• Register company accounts (using both your name and company name) on social networking sites such as Facebook, LinkedIn, Twitter, Plaxo, Ryze, MySpace, etc. Even if you never use these accounts, you take your name/company name off the market so thieves can't swipe your identity.

• Create Google and Yahoo profiles under your name/company. By creating "official" profiles on search engines, it also makes it easier for your clients/customers to find you. Make sure to include your picture. If a fake account is set up by someone else, your clients/customers will know you're the real deal when they search for you and find your picture!

• Google yourself! Check out search engines to see what people are saying about your or if people are claiming to be you. This is a great way to find out if cyber bandits are stealing your content and posting them on their sites without your permission!

• Protect yourself from cyber hackers. This sounds simple but sometimes people don't secure their personal/company information on the Internet. It's very easy for hackers to swipe information (credit card and Social Security numbers, etc) and pose as a representative from your company.

• Respond quickly to negative comments/attacks on blogs and discussion forums. If a disgruntled customer is posing as you (it could happen!) and blasting out nasty messages to make you look bad, respond immediately but remain professional (don't attack or instigate the perpetrator). That's WHY it's really important to monitor your online reputation on a regular basis!

• Create a strong, positive online presence by participating in online discussion forums, social networking sites, blogs, review sites and by submitting articles. If you already have a good reputation built online and an impostor comes along, your established online reputation will speak volumes.

The Best Tools to Use for Online Reputation Management
The following web sites can help you stay on top of your reputation and protect your identity:

• BoardReader

• Big-Boards

• Board Tracker

• Yahoo Message Boards

• claimID

• Garlik

• FindMeOn

• Rapleaf

• Keotag





Reputation Management How to Avoid Online Identity Theft - To learn more about this author, visit Zeke Camusio's Website.

Like this article? Share it with your friends

Article Feedback
 Article Feedback No article feedback found.
  Leave Your Feedback
article feedback

Article Feedback
Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

Read Steph's Blog
Meet Steph and Dave
Sign up for our Free 7-Day BootCamp: Self Employed & Rich
- Visit Stephanie Robey's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

John Alexander
John has taught keyword research and SEO skills to small groups of business owners and Webmasters from over 80 different countries world wide since 2002. John is also the Director of Search Engine Academy ; Co-director of Training at Search Engine Workshops offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses at SEO Training Online and the SEO Workshop Resource Center.
I look forward to hearing from you! - Visit John Alexander's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website

Richard Jefferies
For an online Car Loan Calculator and finance for a cheap car loan. Get approved on car loans or car finance in Australia with cheap bank car loans and finding a car finance broker. Commercial car loans including business car finance and car lease. Car Loan Calculator has information on finance companies and getting the right cheap car loan from banks at best car loan rates and a online car loan calculator for all finance in Australia. Get the best car finance with our help at Car Loan Calculator and Finance Ezi. - Visit Richard Jefferies's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website

Jeff Foster
WebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas.  We specialize in internet consulting & internet marketing
- Visit Jeff Foster's Website


To learn more about the Evan Elite Author Program please contact us.

About The Author


Zeke Camusio
(Visit Zeke's Website) Zeke Camusio is a serial entrepreneur. His sixth endeavor, The Outsourcing Company, is a web design agency with offices in Aspen, CO and New York. Zeke's blog, Let's Do It! is a great Internet marketing and entrepreneurship resource for all those who want to start or grow a business of their own. Check out Zeke's blog at www.TheOutsourcingCompany.com/blog. Join Zeke's Facebook Group: http://www.facebook.com/group.php?g id=52648031032

Zeke Camusio is a Platinum author on EvanCarmichael.com
About The Author

View Author Blog
View Author Blog

View Author Video
View Author Video

Free Downloads


Zeke Camusio's

Complete
List Of
Marketing
Articles

Name
Email
If you enjoyed this article, get Zeke Camusio's Complete List of Marketing Articles For FREE!

More Zeke Camusio
Increase Conversions 8 Ways to Skyrocket Your Online Sales
Google Profiles Create Yours and Be Found On Google
War of Titans Search Engine Optimization Vs Social Media Marketing Which One Is Better
Blogging Secrets to Blogging Success Revealed
Increase Your CTR How to Write Enticing Page Titles and Meta Descriptions
The Best Free SEO Tools
Create Your Own Forum Using vBulletin or phpBB3
Why Most People Fail to Make Money Online
14 Brilliant Quotes and How They Relate to Online Marketing
Pay per Click Marketing Secrets All You Need to Know to Manage Your Own PPC Campaign
Free Downloads


 
 
 


Evan Elite Authors
Casey Gollan  
Linda Richardson  
David Barr  
Evan Elite Authors

Become An Author
Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details.
Become An Author

Evan's Latest Video
Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media
Evan's Latest Video

Business Opportunities
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"

How to Start An Online Business

Click Here To Learn More
Business Opportunities



Evan's Newsletter
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
Name:
Email:
Evan`s Newsletter

Free Downloads
Vertical Market Ad Network Icon Vertical Market Ad Network
Website Planning Icon Website Planning
Why New Businesses Fail Icon Why New Businesses Fail
EQ SUCCESS STORIES Icon EQ SUCCESS STORIES
Competetive Advantage Article Icon Competetive Advantage Article
Free Downloads - Complete List

Entrepreneur Tools and Guides
Top 50 Blogs For Startups To Watch In 2008
Top 50 Blogs For Startups
Top Blogs To Watch In 2008
 
More PR Resources
More PR Resources
Press Release Builder
 
Entrepreneur Tools and Guides

SEO For Africa
SEO For Africa
Akoua Amedodji Aného, Togo,
Akoua Amedodji
Aného, Togo
SEO For Africa

If I Were A Startup...
Catherine Daw, > $4 Mil in revenues
Catherine Daw
> $4 Mil in revenues
Chris Nguyen, 30+ national clients on $0
Chris Nguyen
30+ national clients on $0
If I Were A Startup... - Complete List

Famous Entrepreneurs
Oprah Winfrey, Harpo
Wolfgang Puck, Wolfgang Puck
Wolfgang Puck
Wolfgang Puck
Famous Entrepreneurs - Complete List

Entrepreneur Advice
Seth Godin, Ideavirus Author
Seth Godin
Ideavirus Author
David Allen, Getting Things Done
David Allen
Getting Things Done
Entrepreneur Advice - Complete List

Popular Articles
(Premium Authors)

     Is Franchising For Me
By Don Beezley
     You May be Ready to Sell—But is Your Business
By Don Beezley
     What is Discretionary Cash Flow
By Don Beezley

Have A Suggestion?
Toronto Salsa Classes / Toronto Salsa Lessons Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
Have A Suggestion?

More Evan Carmichael
More Information