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Local Store Marketing Is Hard

Written by: Scott Mader

Article Overview: It can be difficult. There are absolutely certain personal traits necessary to conduct Local Store Marketing… You must have a certain level of energy. You cannot be a hermit. You must enjoy meeting people and creating new partnerships. You must have the vision to see why you are making this commitment and how big the payoff will be. You should be a little impatient and desire bigger and better things. If you cannot commit to some actual legwork and extra effort… Local Store Marketing won’t work for you. Your only chance at moving forward is to hire, barter or bribe someone else who will put out extra effort. It could be that you are more content with writing checks for advertisements and hoping that they will bring back more than 1 or 2 % return (which is really a 99 or 98% failure rate).

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Local Store Marketing Is Hard

It can be difficult. There are absolutely certain personal traits necessary to conduct Local Store Marketing...

You must have a certain level of energy. You cannot be a hermit. You must enjoy meeting people and creating new partnerships. You must have the vision to see why you are making this commitment and how big the payoff will be. You should be a little impatient and desire bigger and better things.

If you cannot commit to some actual legwork and extra effort... Local Store Marketing won't work for you. Your only chance at moving forward is to hire, barter or bribe someone else who will put out extra effort.

It could be that you are more content with writing checks for advertisements and hoping that they will bring back more than 1 or 2 % return (which is really a 99 or 98% failure rate).

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Home > Marketing > Scott Mader > Local Store Marketing Is Hard
Article Tags: advertisements, barter, bribe, checks, desire, failure rate, legwork, local store marketing, meeting people, partnerships, personal traits



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