Local Store Marketing: New Hope For Restaurants
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Free PDF Download Attention Corporate Office - By Scott Mader |
Local Store Marketing is quietly becoming the marketing option for all franchised restaurant chains. And I should know, I have spent the last 8 years building a company to serve this exact need. I have a few theories on why LSM is so popular, let me lay a couple of them on you right here...
Theory 1) In today's world, diner's CRAVE old fashioned service and attention. If a restaurant owner goes out into his or her local village and becomes popular- they will drive business to their place in a New York minute.
Theory 2) With money being tight, restaurant owners are forced into being creative and efficient with advertising. The mass marketing companies are having a very hard time selling ads for $1,500 per month that bring back 12 coupons on a good day.
Interestingly, technology makes this personal, customer service possible!
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Free PDF Download Attention Corporate Office - By Scott Mader |
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About the Author: Scott Mader RSS for Scott's articles - Visit Scott's website IntriMarketing The Number One Local Store Marketing Agency http://www.intrimarketing.com Click here to visit Scott's website. Twitter And Your Restaurant Marketing Attention Corporate Office Do You Need A Website For Your Restaurant The Importance Of Making Connections The Man Who Sold Hot Dogs |
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