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How to Make 2009 Your Best Year Ever
Written by: Liz WalkerArticle Overview: A new year, a fresh start. For some businesses they will make the leap into a new year with planning and insight. For others the new year brings stress and the unknown. How do you make the New Year a fresh start for your business. Find out in this article.
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How to Make 2009 Your Best Year Ever
In my experience, now is the perfect time to be thinking about how to improve and grow your business in 2009. It’s time to review your progress during the last 12 months and begin to think strategically about the year ahead.
Did 2008 bring you the success and growth you desired? If not, why?
Many times entrepreneurs spend their every waking moment running the day-to-day operations of their business. Very little time, if any, is designated for thinking and planning.
And yet, 80% of businesses that have a business and marketing plan, and use it, will reach their goals.
Wouldn’t you like to be one of those companies?
In order to ”get there” you first must take the time to figure out where you want your business to be in the next 12 months. Do you have certain revenue goals? Staffing goals? Vacation or number of days you want to be able to take? How much money does your business have to generate in order for your to take out the ”salary’” you desire? How many people do you have to employ, and what skill sets do they need to have in order for you to take time away from the business?
By spending the time now, before the New Year, business owners can ensure that come January 1st, their road ahead is clearly in sight.
Entrepreneurs should also begin strategically thinking about the long-term. These days, that can mean three to five years, but for those business owners who are thinking about retirement, planning now for retirement is essential.
In the world of entrepreneurship ”retirement” is probably the wrong word. In fact, I know of few entrepreneurs that ever retire, but in any case, what do you want to do with your business when you want to go off and do other things?
Whether you’re planning on selling your business, handing it down to Junior, or simply closing its doors, pre-planning is essential for a smooth and effective transition.
By developing and implementing a strategic marketing system and staffing it appropriately, you can cover the bases.
Following are our four favourite reasons to develop a system for your marketing:
1. You get really clear on who you are and why certain prospects should do business with you.
2. You identify areas and markets where the greatest opportunities exist, and develop strategies for capitalizing on them.
3. Your entire team will get a clear shot of the big picture and how it positively impacts them.
4. Your business will show higher profits.
Article Tags: 12 months, business owners, doors, how much money, january 1st, little time, marketing plan, marketing system, new year, perfect time, retirement, revenue goals, salary, selling your business, strategic marketing, transition
Referred by: http://www.makingprofitspour.com
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About the Author: Liz Walker RSS for Liz's articles - Visit Liz's website Ken Burgin and Liz Walker, Authorized Duct Tape Marketing Coach and Certified Marketing Automation Coach, are the Marketing Masters. They have written for small business for over 20 years and are the authors of This Man Wants to Wreck Your Kitchen and other business building tips from the Marketing Masters. The Buzz is a monthly ezine for small business owners who want simple, effective, and fun strategies to get more business, guaranteed. Sign up for free tips at www.marketingmasters.ca and download practical, free reports too. Click here to visit Liz's website 7 Ideas Owners Must Consider About Succession Planning What are you really good at How to Thrive in Times Like These 17 Ideas You Can Steal to Grow Your Business Without Spending Money 10 Steps To Unleash Your Lead PR Machine |
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