Facebook Event Sp@m: Please, Please Stop!
Facebook
Events is a function on Facebook where you can create an invitation to an
event, then share that invitation with your entire network. Sounds innocent
enough until people with no consideration step into the scene and turn it into
a spam-fest.
Here is what’s happening:
People create events on Facebook- a common example would be for a teleseminar. They invite everyone on their list and those invited get the chance to RSVP that Yes, No, or Maybe they’ll attend.
The event organizer now has the ability to segment the messages they send out based on how people RSVP.
However, there is one very tempting option and that is the option to message ALL invitees, whether they RSVP’d or not.
The Problem With Facebook Event Messages
People are using that messaging ALL function to spam the daylights out of their contacts with reminders, follow ups, more reminders, more follow ups, and heck, why not one more reminder? You know, just in case someone missed the other 30 you already sent out
Facebook Event Spm Please Please Stop - To learn more about this author, visit Nancy Marmolejo's Website.
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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