PROMO PRODUCTS BOOST SALES
PROMO PRODUCTS BOOST SALES
Need a cost-effective way to promote your business? Promotional products are the answer! Use them as giveaways to introduce your business to the community, a purchase premium (free T-shirt with purchase!), employee incentives for sales contests and awards for a job well done or as a "Thank You!" to your existing customers.
Promote your business in your store or shop, via the U.S. mail, in person at time of service and at live events and festivals such as Cinco de Mayo.
A recent groundbreaking study by the Advertising Specialties Institute has revealed that promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available.
The promotional items you pick are limited only by your own creativity. They can range from market-proven goods such as: Customized calendars, T-shirts with family, musical or sports themes or stationery products. Practical items that reflect your own industry can work very effectively. For instance, imprinted pot holders, cutting boards or beverage cups would be a good fit for food and beverage firms, as well as anything related to this market. For automotive or automotive products, it might be small wrenches, logoed key tags, auto safety kits, scrapers or small flashlights. Computer and technology firms may want to use imprinted mouse pads or computer rear-view mirrors. Items like baseball bat shaped pens, key tags with a baseball glove or ball theme and baseball caps can all work well. You can also get engraved regulation sized bats and balls with major league insignia imprinted on one side and your company name and/or logo on the other. Another sports themed item would be an imprinted collapsible sports chair with its own carrying case or a seat cushion. You are only limited by your imagination!
What a perfect advertising concept! Using a common product that people will use pick up and use every day at the office, every evening at home and every time they drive as your personal billboard! Every time people used or see your promotional piece, they see your logo or message. Seeing your business name everyday builds a sense of familiarity and trust. People feel more comfortable with a name or brand they see every day, they consider you part of the family and when your products or services are needed... They will call you first!
Take a look around your own office. It's likely you will see a calendar and a colorful pen or two imprinted with a company logo. At home you will probably find a flashlight, bottle opener and refrigerator magnets. In you car you may find key tags and an air freshener, on your car a decal or a license plate frame.
What can these products to do for your business?
Build awareness of your company!
Boost sales!
Provide a way to thank your customers!
Putting your logo on such promotional products as a can cooler or a mouse pad tells customers that you and you business have arrived and you're here to stay!
Let promotional products be your constant salesperson for your service or product that keeps on selling long after they have met you or visited you business.
PROMO PRODUCTS BOOST SALES - To learn more about this author, visit jules rosen's Website.
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Promotional products offer you a unique opportunity to get your company's name out there and keep it there.
Need a cost-effective way to promote your business? Promotional products are the answer! Use them as giveaways to introduce your business to the community, a purchase premium (free T-shirt with purchase!), employee incentives for sales contests and awards for a job well done or as a "Thank You!" to your existing customers.
Promote your business in your store or shop, via the U.S. mail, in person at time of service and at live events and festivals such as Cinco de Mayo.
A recent groundbreaking study by the Advertising Specialties Institute has revealed that promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available.
The promotional items you pick are limited only by your own creativity. They can range from market-proven goods such as: Customized calendars, T-shirts with family, musical or sports themes or stationery products. Practical items that reflect your own industry can work very effectively. For instance, imprinted pot holders, cutting boards or beverage cups would be a good fit for food and beverage firms, as well as anything related to this market. For automotive or automotive products, it might be small wrenches, logoed key tags, auto safety kits, scrapers or small flashlights. Computer and technology firms may want to use imprinted mouse pads or computer rear-view mirrors. Items like baseball bat shaped pens, key tags with a baseball glove or ball theme and baseball caps can all work well. You can also get engraved regulation sized bats and balls with major league insignia imprinted on one side and your company name and/or logo on the other. Another sports themed item would be an imprinted collapsible sports chair with its own carrying case or a seat cushion. You are only limited by your imagination!
What a perfect advertising concept! Using a common product that people will use pick up and use every day at the office, every evening at home and every time they drive as your personal billboard! Every time people used or see your promotional piece, they see your logo or message. Seeing your business name everyday builds a sense of familiarity and trust. People feel more comfortable with a name or brand they see every day, they consider you part of the family and when your products or services are needed... They will call you first!
Take a look around your own office. It's likely you will see a calendar and a colorful pen or two imprinted with a company logo. At home you will probably find a flashlight, bottle opener and refrigerator magnets. In you car you may find key tags and an air freshener, on your car a decal or a license plate frame.
What can these products to do for your business?
Build awareness of your company!
Boost sales!
Provide a way to thank your customers!
Putting your logo on such promotional products as a can cooler or a mouse pad tells customers that you and you business have arrived and you're here to stay!
Let promotional products be your constant salesperson for your service or product that keeps on selling long after they have met you or visited you business.
PROMO PRODUCTS BOOST SALES - To learn more about this author, visit jules rosen's Website.
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David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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Dianne CramptonDianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here. Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009. Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010. To receive publishing discounts, subscribe to the free TigerTracks Newsletter here. - Visit Dianne Crampton's Website |
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