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Michael Della Penna Articles

Written by: Michael Della Penna

5 Must Dos To Grow Your Business Using Email - Click To Read Article
Few mediums come close to matching email marketing's ability to grow sales and customer relationships. However, doing effective email marketing is hard - VERY hard. If you're a small business using or looking to use email marketing, here are 5 key things you should know.

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About the Author: Michael Della Penna
RSS for Michael's articles - Visit Michael's website

Michael Della Penna: Co-Founder & Executive Chairman: Michael Della Penna is the co-founder and executive chairman of the Participatory Marketing Network (PMN) http://thepmn.org. The PMN was established in November 2008 to help marketers make the transition from push and permission marketing to participatory marketing. Prior to founding the PMN and Aiti Solutions, LLC http://www.aitisolutions.com, Michael served as CMO of Epsilon, a leading provider of multi-channel, data-driven marketing services. Michael has been active in a number of important marketing industry associations (AOTA, DMA) and has been recognized as one of the top five most influential people in email marketing by B-to-B Magazine in its annual 100 "Who's Who in B-to-B Special Report"(2002, 2003, 2004, 2006, 2007). For more visit http://thepmn.org/leadership.html

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5 Must Dos To Grow Your Business Using Email


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