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30 Second Marketing
Written by: Tom GoscheArticle Overview: At networking events, you are asked to give a short presention. It is best to be prepared and talk for only the time alloted.
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30 Second Marketing
The 30 Seconds is not a long time, but you can take advantage of it if you are organized.
Describe briefly what you do. "The Business Strategist can help you focus Marketing and Branding Strategy."
Think about what you want to achieve from this short presentation. Are you looking for prospects? Then ask for introductions to people in a specific situation. "A good referral for me is someone interested in starting a new business."
Are you looking for Power Partners? Then ask for introductions to people in specific industries. "I would like introductions to accountants specializing in new businesses."
Finally, finish with your memory hook or tag line. "Steering Direction. Matching Ideas with Resources."
The key it is be specific and to finish on time.
The other hidden important part of a Networking event is to listen to the other person's introduction and take notes. You may be able to help them!
Article Tags: accountants, branding strategy, business strategist, hook, introductions, long time, marketing, memory, networking event, new businesses, power partners, prospects, referral, specific industries, starting a new business, tag line
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About the Author: Tom Gosche RSS for Tom's articles - Visit Tom's website You are the Expert! Develop your Marketing and Branding Strategy and increase your SALES in any economy! The Business Strategist helps expert professionals who sell themselves and their expertise, develop a cost effective Marketing and Branding Strategy which grows their business. Develop one consistent Marketing and Branding message for your successful strategy. His BRAND System™ offers a method of creating and implementing an effective Marketing and Branding Strategy which grows businesses. 1998 through the present- Director of BNI Marketing. Tom trains over 1,800 professionals on the art of word-of-mouth marketing. 2002- Tom created The B.R.A.N.D. System™ a method of teaching business professionals to “B.R.A.N.D. yourself before others brand you.” 2007- Contributing author of Masters of Sales, New York Times best-selling book. A native of the Chicagoland area, Tom lives in Schaumburg, Illinois. As a dad, Tom helps coach youth sports. He enjoys hiking, biking and camping with his wife Mary and their 3 sons, Tommy, Eddy and Sammy. Click here to visit Tom's website A rise in Customer Service Consistency What is your Phrase that Pays Email Newsletters Refuse to participate in a Recession |
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