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5 Secrets To Social Media Marketing Success To Grow Business

Guest post by: Sandy Barris

Article Overview: Discover how to use a social media marketing plan to drive more targeted traffic to your websites and blogs. Also why building name awareness build your credibility in the marketplace.

5 Secrets To Social Media Marketing Success To Grow Business

Let's face it, you can’t go a day without hearing about, seeing the effects of or feeling your gut saying you just got to know more social media marketing to help your grow your business.

Social media marketing (SMM) is everywhere you turn. You watch a news report and the newscaster gives you their Twitter name and asks you to Tweet them. Your best friend puts up a Facebook page and asks you why you don’t have one yet? Your boss asks you to create a Linked In page for him and to get him connected with as many of your clients, suppliers and prospects as possible.

And, that’s just the tip of the iceberg. Here are a few mind-boggling social media stats to ponder.

· 200,000,000 – active Facebook users

· 10,000,000 – average daily Tweets

· 900,000 – average number of blog posts in a 24 hour period

Nielsen Online shows that: Social networks and blogs are now the 4th most popular online activity ahead of personal email. Member communities are visited by 67% of the global online population; time spent is growing at 3 times the overall Internet rate, accounting for almost 10% of all Internet time. Wow. And to think it’s exponential. Today, this. Tomorrow?

So, how can your use SMM to help grow your business?

1. Social media marketing is the best way to generate traffic to your website. Every time you post anything anywhere, complete your post with your contact information and a link back to your Website, landing page with an offer or your Blog.

2. Post to your blog every 2-3 days. Post tips, tactics and techniques. Reveal secrets, “how-to’s” and ideas. Keep your content fresh and it will be picked up by the searched engines and served up as valuable information when someone hit on one of the keywords in your blog posts. If you don’t have a blog, see tip No. 3 below.

3. Post comments on other people’s blogs, on message boards, on forums and Face Book posts. Answer peoples questions, help solve their problems and ask for there help solving your problems too. Post book reviews on Amazon and Barnes & Noble. Every post will help to build your credibility in that community. And the more credibility your build, the more likely people will click on your signature link to see what else you have to say and offer.

4. Create Pod cast and videos of your content and distribute using the many free and paid distribution services on the Internet. One of my favorites Websites for video distribution is Tube Mogul, a free service that sends your videos in the correct format to 26 different website for video distribution, saving your time and offering great tracking tools.

5. Use your public profiles as an integral part of your SMM and search engine marketing strategy. Everyone searches online, including our prospects and customers and having public pages helps people find you fast. Every time you put up a new public page, or update an existing one, it calls the search engines and let’s them know to come and see the new information. As you create your profiles you are actually build up your name recognition, and making it easier for people to find you, and you want to be found, don’t you?

The benefits of SMM are hugely important is their role as a search engine marketing strategy. The more traffic to your website, and blogs, the more connections you make, equals more awareness, leading to sales and higher profits for you and your business.

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Article Tags: blogs, credibility, facebook, forums, linkedin, marketing plan, marketing plans, message boards, pod cast, podcast, search engine marketing, smm, social media, social media marketing, targeted traffic, twitter



Related Forum Posts
Re: Kevin needs "social glue" ideas - Hi, I like the idea of "10 items that could act as "social glue" because I am an internet marketer. But I agree with the rest that the 10 recent post is nice. Maybe we should open up a new section in the forums on Social Media...or Social Media Marketing. I will tell you that the world is about 1 1/2 behind when it comes to understanding social media. Building a section now will put EvanCarmichael.com is a great position a year down the road when people realize Social Media can produce more traffic than SEO. Jeff
Re: Kevin needs "social glue" ideas - [quote="WebBizIdeas.com":gvtxsu7g]Hi, I like the idea of "10 items that could act as "social glue" because I am an internet marketer. But I agree with the rest that the 10 recent post is nice. Maybe we should open up a new section in the forums on Social Media...or Social Media Marketing. I will tell you that the world is about 1 1/2 behind when it comes to understanding social media. Building a section now will put EvanCarmichael.com is a great position a year down the road when people realize Social Media can produce more traffic than SEO. Jeff[/quote:gvtxsu7g] Hi Jeff, Thanks for the suggestion. Why don't you start a new post (with a poll) to see if there's enough interest in your idea for a social media section?
Re: Should Evan add a "Social Media Marketing" category to the f - Hi, Online Marketing would be a great title, and having sub categories would make it even better, there would plenty of categories to choose from, Social Media, SEO, Article Marketing and yes even Affiliate Marketing to name just a few, great looking site btw Jeff, take care, Carol
Re: SES Toronto Next Week - In that case, how about the following? Track: Get Me Up to Speed * State of Search Marketing in Canada Track: Practical & Actionable * Beyond Linkbait: Getting Authoritative Online Mentions Track: Advanced * User Search Behavior * Social Media Success * Web 2.0 & Search Engines * Giving Credit Where It’s Due: Which Campaign Sold What?
Re: Should Evan add a "Social Media Marketing" category to the f - Just as an update, Evan has extended the poll's expiration date and says he'd like to see at least 25 "yes" votes before implementing the new category. Moreover, it would probably be called "Online Marketing" instead of Social Media Marketing".


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