3 Steps to Avoid Gravity
Yesterday we chatted about how we all get stuck in Gravity. Gravity isa sneaky thing. It's also as much a given as Change - which is the antidote to Gravity. So how do we avoid Gravity and leverage Change? Here are three options I recommend with clients.
1) Question everything. I don't mean to constantly question every decision, we'd never get anything done. Do learn to keep your radar up, and ask your team to do the same. Don't accept everything you kow to be true as truth. Periodically question your fundamental processes and givens. Check with your customers and prospects, your partners and channels, ask other experts in your market. Get perspectives from outside your business, as well as from your own folks who are on the front lines.
2) Fly your own route. One of my early clients taught me a valuable lesson - if you follow the competition, you're never a leader. That's true beyond the competition. Anytime you focus on another company, you're following someone else's route.
Yes, you have to pay attention to what's going on around you. Im not suggesting an ostrich strategy. But consciously focus on sticking to your own best routes to business success. If you're an innovator, that means double checking all of your assumptions, especially those that involve intersecting the status quo that's inherent in your external market. That means challenging the way everyone's always done it - not just your own business. Help your customers, partners and channels ditch their Gravity too. You can all soar higher together!
3) Catch the winds of change. We all know change is a given. We talk about change and agree it's necessary. But sometimes that's just lip service. Human natures drives many of us to resist change. We're also taught to resist change. But everything changes Our skin, our organs, our seasons, our markets. Talk about a circular challenge!
Just think wat we could do if we accepted and even thrived on change? If our teams knew that we were positive about change. Think of the freedom we empower when we throw knowns to the wind and continuously seek the best solution?
Gravity's a given - just like Change. But we get to choose how much Gravity we gather. What's your choice?