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3 Steps to Avoid Gravity

Guest post by: Rebel Brown

Article Overview: Gravity’s a given – just like Change. But we get to choose how much Gravity we gather.

Free Download - Are you Stuck in Failure? By Rebel Brown
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3 Steps to Avoid Gravity

Yesterday we chatted about how we all get stuck in Gravity. Gravity isa sneaky thing. It's also as much a given as Change - which is the antidote to Gravity. So how do we avoid Gravity and leverage Change? Here are three options I recommend with clients. 1) Question everything. I don't mean to constantly question every decision, we'd never get anything done. Do learn to keep your radar up, and ask your team to do the same. Don't accept everything you kow to be true as truth. Periodically question your fundamental processes and givens. Check with your customers and prospects, your partners and channels, ask other experts in your market. Get perspectives from outside your business, as well as from your own folks who are on the front lines.

2) Fly your own route. One of my early clients taught me a valuable lesson - if you follow the competition, you're never a leader. That's true beyond the competition. Anytime you focus on another company, you're following someone else's route.

Yes, you have to pay attention to what's going on around you. Im not suggesting an ostrich strategy. But consciously focus on sticking to your own best routes to business success. If you're an innovator, that means double checking all of your assumptions, especially those that involve intersecting the status quo that's inherent in your external market. That means challenging the way everyone's always done it - not just your own business. Help your customers, partners and channels ditch their Gravity too. You can all soar higher together!

3) Catch the winds of change. We all know change is a given. We talk about change and agree it's necessary. But sometimes that's just lip service. Human natures drives many of us to resist change. We're also taught to resist change. But everything changes Our skin, our organs, our seasons, our markets. Talk about a circular challenge!

Just think wat we could do if we accepted and even thrived on change? If our teams knew that we were positive about change. Think of the freedom we empower when we throw knowns to the wind and continuously seek the best solution?

Gravity's a given - just like Change. But we get to choose how much Gravity we gather. What's your choice?

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Home > Marketing > Rebel Brown > 3 Steps to Avoid Gravity >
Article Tags: business growth strategy, change, Defy Gravity, leadership

About the Author: Rebel Brown
RSS for Rebel's articles - Visit Rebel's website

I've been an executive consultant for over 20 years now.  I work with boards of directors, executive teams, sales, marketing and product management to create business and go-to-market strategies that drive profitable growth. My clients hire me for my expertise in business strategy, corporate and product market positioning and high momentum market launches. I also assist with fund raising and M&A strategies. 

My best selling market strategy book - Defy Gravity - shares the lessons I've learned in my client engagements. I'm thrilled to be able to share these experiences with business leaders in a variety of markets. We all have Gravity - myself included! When we shift from gravity thinking - high velocity growth is ours for the taking!

I'm honored to have been featured in media including Forbes, Entrepreneur, Inc, Business Insider, Startup Nation, First Business TV, ChangeThis.com, 800CEORead, Exceptional People and more. I'm a frequent radio show guest - sharing tips 'n tricks to help all business leaders excel. I'm also an executive speaker for companies, associations, events and audiences who are ready to Shift - from Gravity to High Velocity Growth.

Visit www.RebelBrown.com for Rebel's thought-provoking and informative videos and articles.


Click here to visit Rebel's website
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