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How to Upgrade to the Next Version of Yourself
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| Guest post by: Rebel Brown |
Article Overview: ULTIMATELY: Upgrading yourself benefits everybody. Here's how.
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Free Download - Are you Stuck in Failure? By Rebel Brown |
How to Upgrade to the Next Version of Yourself
My guest post today is from NameTagScott - aka Scott Ginsberg. If
there ever was a gravity-defying, status quo busting dude - Scott is
the MAN. I especially love this post since i called my 52nd birthday
this year the launch of Rebel 5.2. Two generations, one great mind:)
I'm grateful to Scott for sharing his special and oh-so-powerful
insights on today - the Lift Off of Defy Gravity!
In 2010, I celebrated my thirtieth birthday.
But instead of
spiraling into the typical self-loathing, woe-is-me,
I’m-not-satisfied-what-I’ve-accomplished-in-my-life-so-far pity party
that most thirty-year olds resign to, I made a choice:
I’m not turning thirty – I’m upgrading to the 3.0 version of myself.
Pretty cool concept. I don’t know where I came up it, but here’s what it means:
Commemorating a major life change.
Staying in stride with upward, progressive movement.
Surrendering to the next phase of your personal evolution.
Letting go of the person you were in order to grow into the person you needed to be.
So
far, it’s been an enlightening, complex and exciting journey. And
although it’s not over yet, I’ve learned a few cool lessons I’d like to
share with you – each of which support the following thesis:
Those who upgrade, win.
It shatters complacency.
It invites opportunity.
It enables victory.
Plus chicks dig it.
Whether
you’re an individual, a corporation, an organization or global
micro-brand, consider these strategies for upgrading to the next version
of yourself:
Constantly question your own value. As
my friend Rebel Brown explained in Defying Gravity, “If we have a
faulty assumption, we have a faulty derivative. And when that derivative
is used to create even more derivative numbers, the impact of that
single wrong assumption multiplies geometrically.” And it’s painful to
admit, but maybe all this time you were confused between (a) what got
you in the door, (b) what brought you to the table, and (c) what kept
you in the room. Because those three things are not the same. And that’s
the problem: It’s rare that you define your own value. You’re simply
too close to the subject to make an honest, objective assessment. For
that reason, evolving beyond the previous version requires objective
feedback. Ideally, from the people who love you enough to tell you how
dense and blind you’ve been in the past. This helps create the best
possible circumstances in which your growth will be supported, enhanced
and fulfilled. Trust me: Ask them today, or risk remaining the same
tomorrow. Have you identified the truly distinct values that will fuel
your future momentum?
Find evidence of your wrongness.
Which isn’t as hard as it sounds. My cousin Collin, a tuberculosis
researcher, talks about this phenomenon the time. It’s called
confirmation bias, and the simple definition is, “Whatever you’re
looking for, you’ll find,” he says. And this is a good thing – it should
be easy to find evidence of your wrongness. I challenge you to spend
some time asking yourself which of your assumptions might be misguided.
Yes, questioning your own logic is probably more confrontational than
you’re used to. But as Rebel Brown reminds me, “Humans have the knack of
proving things right when it’s important to them.” Lesson learned: Make
it important to you and you will make it right. Or in this case, wrong.
How will you beat your own math?
Familiar is a form of baggage. Investing in the old
version of yourself pays meager dividends. I’ve tried it. The cost of
supporting past weight is simply too expensive. My suggestion: Never
forget to focus forward. Save your resources for upgrade-rich activities
only. Jettison the drag and employ enough velocity to soar into the
next version of yourself. Otherwise, using your past to define your
future is like wearing bell-bottoms to an interview for a job on Wall
Street. Eventually, you’ve got to upgrade, or you’ll get creamed every
time. Especially if your boss is Michael Douglas. Are you wasting eighty
bucks having your old shoes fixed when you could just spend a hundred
on a new pair?
Grow leaner. Rebel broke this down simply and
powerfully in Defying Gravity: “The bigger we get the slower we are to
respond. We carry more weight, making it even harder to change course.
And we view change as a disturbance in our carefully laid plan rather
than as an opportunity for high-velocity growth.” Maybe that’s the
secret to upgrading: Having less so you can be more. After all, big
isn’t necessarily better. In the words of raconteur Henry Rollins, “Life
is a process of learning what you can live without.” Which means: You
have to destroy who you were to become who you need to be. Which means:
Throttling up your growth starts with throwing away your trash. What
habits do you need to jump out of to reinvent yourself?
Rewrite your definition of victory. When you start
out as a writer, you just want to be read. And liked. And talked about.
And maybe paid. Then, after a few years, things change: Now you just
want to be taken seriously. And trusted. And not just read widely – but
heard deeply. And maybe paid a little more. Eventually, however, once
you’ve stabilized your career, moved out of your parents’ basement and
figured out how to earn a real living doing what makes your heart sing,
you come to the realization that all of the vainglorious crap you used
to want was nothing but the preamble to what your soul truly aches for:
To matter. To be essential. To become necessary to the world. To make
meaning in the universe. And to serve something bigger by regifting your
talents to the world. Now, I don’t know what it’s like in your
industry, but that’s how it works for me. And I challenge you to think
two things: First, how your definition of victory has changed over the
years, and second, what new strides you’re going to have to take get
there. What does winning look like to you?
Destroy yourself to reinvent yourself. “Keep doing
what you’re doing and risk staying where you are.” I learned this very
early on as a professional speaker. Because you can’t keep telling the
same stories. You can’t keep using the same material. Otherwise you bore
people. Worse yet, you bore yourself. And that’s when you know you’re
really in trouble. I’ve actually done that before, and let me tell ya,
there is nothing more existentially agonizing that growing tired of your
own act. Lesson learned: If you don’t obsolete your own stuff, you risk
allowing someone else to do it for you. Which means you become obsolete
too. On the other hand, if you make your own material obsolete, at
least you’re still you. Thank God. My suggestion: Look at what you’re
doing today, think about how you can destroy all of that to create a new
you and watch the previous version of yourself melt like a snowball in
the sun. What are you afraid to let go of?
Creative destruction is a necessary and courageous strategy. You
know all those earthquakes, tsunamis, floods and mudslides? Not an
accident. And it’s not the fault of the New Orleans sinners living a
life of homosexual transgression. It’s just nature being nature. It’s
just nature doing what she’s done for billions of years: Devastating her
own landscape. Why? Because devastation stimulates new growth. Not only
in nature – but in business and in life. The problem is, most people
choose not to creative destroy themselves. Partly because of
complacency. Partly because of ego. And partly because of assuredness.
People think, “I’m sure that what I’m doing is the right path, so why
keep looking?” That’s the irony: If you don’t devastate your own
landscape regularly, you hold yourself hostage by something that, while
it might be working, is limiting your growth. Try this: Constantly ask
yourself questions like, “What will this destroy?” “Will it be worth the
risk to destroy this?” and “What can I create that will destroy what I
already have that’s successful?” Ultimately, it all goes back to
entropy: If it’s not growing, it’s decaying. Which one do you experience
more?
Nothing fails like success. Failure is the fun part.
I don’t know about you, but if there’s one thing that wakes me up
shivering in a cold sweat in the middle of the night wishing I still had
my Teddy Ruxpin, it’s success. Blech. Winning? Are you kidding me? Can
anyone imagine a more terrifying prospect than getting exactly what you
want? Two examples. First, it’s like the fear of having your books
(actually) being read, instead of being ignored. Why does that scare us?
Because with great success comes great responsibility. And who the hell
wants to deal with that? Second, the other reason I fear success is
because my mentors educated me early on in my career: The arrogance of
past victory becomes the aerosol of future failure. As such, you need to
recognize that legacies not only jeopardize your growth, but also fuel
the gravity that handcuffs you to the past version of yourself that’s
not gonna cut it anymore. Ultimately, complacency is the great
growth-destroyer. Avoid it like the clap. Will the next version of you
drown in its wake?
Discard what doesn’t jive with your future.
Upgrading means saying no. Sometimes to good opportunities. Sometimes
to great opportunities. But that’s the only way you’re going to invite
the best opportunities: By knowing what you don’t want, what doesn’t
matter, and who you aren’t. The challenge is that self-knowledge of this
variety doesn’t come easily. It’s a function of your willingness to get
very honest with yourself. It’s dependent on your self-control to say
no when saying yes would go undetected by the masses. And it’s reliant
on your discipline to ask questions like, “Is this an opportunity or an
opportunity to be used?” “Will this contribute to the best, highest
version of myself; or create a mediocre future that I’m going to feel
obligated to be a part of?” The equation is simple: Get pickier – grow
profitabler. What have you said no to this week?
ULTIMATELY: Upgrading benefits everybody.
It forces you to drive out complacency.
It enables you to turn the page on the next chapter.
It permits you evolve into the best, highest version of yourself.
Whether you’re a person, company, organization or brand, remember one thing:
Those who upgrade, win.
Sincerely,
Scotty G 3.0
Article Tags: assumption, benefits, brand, Defy Gravity, learner, organization, Rebel Brown, Scott Ginsberg, values
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About the Author: Rebel Brown RSS for Rebel's articles - Visit Rebel's website I've been an executive consultant for over 20 years now. I work with boards of directors, executive teams, sales, marketing and product management to create business and go-to-market strategies that drive profitable growth. My clients hire me for my expertise in business strategy, corporate and product market positioning and high momentum market launches. I also assist with fund raising and M&A strategies. My best selling market strategy book - Defy Gravity - shares the lessons I've learned in my client engagements. I'm thrilled to be able to share these experiences with business leaders in a variety of markets. We all have Gravity - myself included! When we shift from gravity thinking - high velocity growth is ours for the taking! I'm honored to have been featured in media including Forbes, Entrepreneur, Inc, Business Insider, Startup Nation, First Business TV, ChangeThis.com, 800CEORead, Exceptional People and more. I'm a frequent radio show guest - sharing tips 'n tricks to help all business leaders excel. I'm also an executive speaker for companies, associations, events and audiences who are ready to Shift - from Gravity to High Velocity Growth. Visit www.RebelBrown.com for Rebel's thought-provoking and informative videos and articles. Click here to visit Rebel's website Dont Blame Mental Pause 3 Steps to Customer Intuition 1 Step Forward 2 Steps Back We Really Should Dont SWAG Your SWOT |
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