Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header about About Home Profiles articles Tools forums inspirational quotes About facebook Twitter YouTube Blog
Share for a Cause











The Way We've Always Done It

Guest post by: Rebel Brown

Article Overview: The way we've always done it' is usually the reason we're in a mess.

Free Download - Are you Stuck in Failure? By Rebel Brown
Name: Email:

The Way We've Always Done It



We don't usually respond well to change. Especially in tough economic times - when our company or home life is already tense and constricted.

When things get tense, people tend to hang on to what they know. The status quo is known and safe, even if it does mean a downhill slide. Why is hanging onto a boat anchor safer than striking out for dry land? That one eludes me. Especially when we're spiraling downward. Why don't we try something truly different?

The way we've always done it' is usually the reason we're in a mess.

That's one of the reasons I question everything, asking about the logic, the 'why' behind thoughts and processes involved in our business decisions.Sooner or later, I hear the same little answer.

"Because we've always done it that way."

Those seven little words cause so much trouble. They lock us into our status quo, limiting our ability to evolve and grow. Even as we're seeking a solution for our slump with the best intentions and focus- the way we've always done it drags us down and keeps us there.

The key to growth is to adapt and evolve. From Madonna to Apple - successful enterprises know they must reinvent themselves to thrive. We can't reinvent ourselves while hanging onto the knowns of our past. If we want to thrive in today's dynamic world - in business or in our professional lives - we have to release our past and evolve.

It's really not that difficult to adapt. Start by questioning ‘why' you do things the way you do. From the biggest strategic decisions to the smallest daily actions. Every time you hear that answer, "Because that's the way we've always done it," - take another look. Chances are you'll find an opportunity for innovation and improvement, for a new way of thinking.

Isn't that why we're all here in the first place?

Related Articles

Home > Marketing > Rebel Brown > The Way Weve Always Done It >
Article Tags: Corporate realignment, go to market strategy, positioning, start up strategy, strategy, turnaround strategy

About the Author: Rebel Brown
RSS for Rebel's articles - Visit Rebel's website

I've been an executive consultant for over 20 years now.  I work with boards of directors, executive teams, sales, marketing and product management to create business and go-to-market strategies that drive profitable growth. My clients hire me for my expertise in business strategy, corporate and product market positioning and high momentum market launches. I also assist with fund raising and M&A strategies. 

My best selling market strategy book - Defy Gravity - shares the lessons I've learned in my client engagements. I'm thrilled to be able to share these experiences with business leaders in a variety of markets. We all have Gravity - myself included! When we shift from gravity thinking - high velocity growth is ours for the taking!

I'm honored to have been featured in media including Forbes, Entrepreneur, Inc, Business Insider, Startup Nation, First Business TV, ChangeThis.com, 800CEORead, Exceptional People and more. I'm a frequent radio show guest - sharing tips 'n tricks to help all business leaders excel. I'm also an executive speaker for companies, associations, events and audiences who are ready to Shift - from Gravity to High Velocity Growth.

Visit www.RebelBrown.com for Rebel's thought-provoking and informative videos and articles.


Click here to visit Rebel's website
Dashed Line

More from Rebel Brown
I Missed the Joy
Leading for Success in a Changing World
Ready Set Check
The Power of Solitude
That Zero Gravity Instinct


Related Forum Posts


Recommended Article for You close

Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article

Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Looking for an Easy Online Business Opportunity?

Paint A Word Picture - Excite Your Customer

Good News Travels Fast

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.