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Time Honored Truths

Guest post by: Rebel Brown

Article Overview: Challenging our status quo beliefs, actions and processes is important as we reach for sustainable growth. The truths we hold dear may be holding us back. The truths we've forgotten, or ignored, may indeed be our key to success.

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Time Honored Truths

Sometimes people think that challenging the status quo means ditching every known and rule from our past. That's not exactly what challenging means. When we challenge something, we question its truth or applicability in our current situation. Certain knowns will stand the test of time. Others act as gravity, and need to be ditched before we can grow.

Here's a case in point. I was reading an article entitled Two Rules for a Successful Presentation. The two rules were short, sweet and oh-so-true.

1. Know your audience.

2. Tell them one thing.

Now there's a time-honored truth that deserves to be followed; yesterday, today and tomorrow. It's also a great example of a well-known, still-true rule that we seem to forget. We have this tendency to try to tell our audiences everything we possibly can about anything that might interest them. That old 'throw everything against the wall and something will stick' mentality takes over. We know better, but we do it anyway.

That's one of the sneaky things about status quo beliefs and knowns. We tend to hang on to the beliefs that don't necessarily serve us, the ones that create gravity. We also have a tendency to forget time-honored truths that are as valid today and tomorrow as they were yesterday.

That's why challenging our status quo beliefs, actions and processes is so important as we reach for sustainable growth.

The truths we hold dear may be holding us back.

The truths we've forgotten, or ignored, may indeed be our key to success.

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Home > Marketing > Rebel Brown > Time Honored Truths >
Article Tags: business growth strategy, Defy Gravity, leadership, status quo

About the Author: Rebel Brown
RSS for Rebel's articles - Visit Rebel's website

I've been an executive consultant for over 20 years now.  I work with boards of directors, executive teams, sales, marketing and product management to create business and go-to-market strategies that drive profitable growth. My clients hire me for my expertise in business strategy, corporate and product market positioning and high momentum market launches. I also assist with fund raising and M&A strategies. 

My best selling market strategy book - Defy Gravity - shares the lessons I've learned in my client engagements. I'm thrilled to be able to share these experiences with business leaders in a variety of markets. We all have Gravity - myself included! When we shift from gravity thinking - high velocity growth is ours for the taking!

I'm honored to have been featured in media including Forbes, Entrepreneur, Inc, Business Insider, Startup Nation, First Business TV, ChangeThis.com, 800CEORead, Exceptional People and more. I'm a frequent radio show guest - sharing tips 'n tricks to help all business leaders excel. I'm also an executive speaker for companies, associations, events and audiences who are ready to Shift - from Gravity to High Velocity Growth.

Visit www.RebelBrown.com for Rebel's thought-provoking and informative videos and articles.


Click here to visit Rebel's website
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