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5 Things to do on Facebook to get your prospects attention.

Written by: Neil Howe

Article Overview: Facebook is about developing relationships, not adding as many friends as possible. Here are 5 steps to create a star online presence.

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5 Things to do on Facebook to get your prospects attention.

These simple steps will provide such value that will make you instantly recognizable and remembered by all your Facebook friends.

The problem with Facebook is almost everyone adds new friends based on Facebook's suggested friends. There is hardly ever any communication between each other and you have just added another person who is trying to pitch you their products. This is how you can have 1000 friends and find people with 700 friends in common.

Facebook is very impersonal now and was never designed to be that way. It is much the same as Twitter in that it gets very little conversion to leads and sales because there is so much spam.

That is, of course, if you are doing what 97% of the people on Facebook are doing.

But, here is your chance to do something to stand out from the crowd and generate hundreds of leads from your Facebook followers.

Step 1.

Work on your profile. Put as much detail as possible about you and your family and likes and dislikes. This gives people a chance to relate to you in some way.

This is not a place to pitch your business, but should have a call to action to learn more about you from your blog.

You website urls. should be displayed on the side. You are working at making personal connections andestablishingrelationships. If people like you, they will be more interested in finding out what you do.

Step 2.

Join groups that relate to what you are marketing. If you are trying to find people interested in Attraction Marketing, then look for groupsfilledwith these people. If you are interested in selling to soccer fans, join groups about soccer.

Step 3.

Send a personal welcome VIDEO when people join you on Facebook. This way, you become a "real" person, rather than a picture and a message. If you do this, you becomeinstantlydifferent than 99% of people on Facebook and stand out as personable.

Step 4.

Send a birthday video to the people on the list on theirbirthday. Sing them happy birthday, or leave a funny message that captures their attention. There is no selling here, but you can almost guarantee that they will go to your profile and see what you are all about and will recognize you from that point on as the person who sent them a funny birthday video.

Step 5.

Create your own groups. By having a group following you can send your message out to hundreds or possibly thousands of people at one time, rather than message them individually. It is like having an email list, but it can be a lot more responsive if you are providing value. A great theme is how to make more money and create leads usingFacebook. You know all your followers are going to need that knowledge.

The whole point of these steps are to be recognized as someone different in the mess that is Facebook. It is a extremely valuable tool if you are using the right tactics and you will get far better results when you become a real person instead of a spammer. It's all about the relationship. I could make more money from a list of 200 people that I have a relationship with and see me as alikableperson who provides value than you could with a list of 2000 people who don't recognize you, or worse yet, recognize you as a spammer.

One final bonus step.

Take five minutes a few times throughout the day and hit "like" or leave comments on the posts you like and agree with. The more response a post gets, the higher it is ranked and it shows up on the Newsfeed as something worth looking at. This is great for plugging your industry, so don't be afraid to leave positive feedback on other people's posts that are selling the same thing as you. Don't look at them as competition. Look at them as partners.

For instance, if I am marketing TVI as my main business, I would look for other people marketing TVI as well and leave them good feedback. As so many of us have the same friends in common it promotes my business on the newsfeed that goes out to everyone. When people see me leaving positive comments and the business always getting recognition and always on their newsfeed they will look more into it. Now, who do you thing they are going to sign up with if they like the opportunity? The guy who is spamming the business, or the one who sent them a funny birthday video?

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About the Author: Neil Howe
RSS for Neil's articles - Visit Neil's website

I am local business marketer and web video marketer. I help get local businesses to the top of the serach engines by giving them an internet presence. I create a mini web of articles, videos podcast, social media posts, blogs and more so that my clients get high rankings and more business from the internet. Contact me to get featured in your local market. Neil Howe 850-368-7177 Diet Review Site http://www.happydietnews.com/?id=24521 Try a free diet supplement trial today!


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Related Forum Posts
What is "Good Advertising"? What is "Good Advertising"? - Hi dominick Thank you for your tips, they are very useful. However I have a question for you, what do you define good advertising as and how do you work out the best ways of advertising? I am keen to perform your formula, but where is the best place to capture my prospects attention do you believe? It would depend on my type of business obviously, but do you have any thoughts on where to find your best prospects for as little advertising waste as possible?
General Guidelines to sale General Guidelines to sale - Without knowing more about your market, company, products, etc. all I can do is provide a general answer. Determine who is your ideal prospects, craft an offer or two that you believe, based on information you have about your market, company, prospects, etc., these ideal prospects will respond favorably to and then deliver the message. Methods of message delivery might include telephone calls, in-person visits, mail/email, advertising, etc. Does that help?
Re: What are reasons to stay in touch with your customers? Re: What are reasons to stay in touch with your customers? - No problem. One could also send them cards for congratulatory type things in their family's lives (new house, graduating child, new baby, retirement). This really shows them that you are paying attention to them as an individual. Of course you would actually have to be doing that in order to find out. I know that we always contact our prospects when we are having a special. Especially if it's a blockbuster of a deal. This tends to bring in several sales. Ok, I'm out of ideas for now.
Re: Social media question Re: Social media question - Facebook is where I get all my traffic. Facebook is great, because you can create fan pages and your customers come to you. Twitter is good, but I just don't see the same results. I think Facebook is the most popular and it's easier for people to find what they're looking for.
Re: Facebook Advertising? Re: Facebook Advertising? - Facebook has more than 700 million active users and half of them log in on a daily basis. Through Facebook advertising, you can be sure to reach any particular segment. Conventional advertising models are expensive and difficult to reach a narrow target. Facebook advertising is one option that can get you results and target specific user groups. You may be the local beauty parlor, restaurant or a Fortune 500 organization, but eBizUniverse will show how to build your brand equity through Facebook advertising. Consider these ideal scenarios: You own a restaurant and wish to target those who are recently engaged to be married for their catering business. All you need to do is to find the women with the relationship status of “engaged” on Facebook and you have your desired segment with Facebook Ads. (See Sample Ads Below) There is a birthday special that your restaurant is offering and the Facebook Ads would be displayed only to those whose birthdays are in the offing. An event is being organized and you wish to target local college graduates, who are single and 25-35 years old. They are on Facebook and you can reach them with Facebook Ads.


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