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Evolve Your Strategic Mindset

Guest post by: Dave Ferguson

Article Overview: Get your mind right and your business will follow

Evolve Your Strategic Mindset

Most entrepreneurs are gifted technicians. They bring good technical ability to a business and assume that is all they need to succeed. How mistaken they are! Most have not been taught how to effectively manage and grow a business. As they enter into business, it is very easy for them to become consumed by non-essential "stuff" - to get overwhelmed and distracted by details and low-priority, low-value activities. These entrepreneurs are trapped sometimes, working harder and harder, but on more low-value, low-payoff activities. They have technical mindsets. Because of their addiction to technical work and low-value activities, their personal and business lives become complex, cloudy, and confusing. They may start to lose focus, miss opportunities, adopt bad habits, underutilize their talents, get in comfort zones, make excuses, etc. Many are workaholics who have very little balance in their lives. Developing a strategic mindset, can be the cure for much of what pains them.

Here are some simple steps you can use to start your strategic mindset journey:

1. Face the reality of where you currently find yourself.

2. Understand the benefits of being strategic versus technical.

3. Be willing to break old habits and start some new ones (good ones).

4. Start reflecting, deeply, and embrace the truth.

5. Understand you're in the Marketing business, first and foremost.

6. Engage a coach that can ask you consistent and tough questions, and then write down truthful answers.

7. Get ready to develop and implement business strategies around marketing, selling, leadership, people management, and more.

The development of a strategic mindset won't happen overnight and can't happen without tremendous focus/commitment. Is it easy to make this transition? Absolutely not! Do world-class athletes complain to their coaches about making changes and drilling on fundamentals? Of course they do! Do you know how many practices shots Larry Bird took before every game? Let's just say he would show up several hours before each game and practice until game time. That was one of Larry's pre-game strategies. Larry Bird's business was basketball. Ours is what it is, right?

In a sense, my coaching business functions as a "workaholics anonymous". We help entrepreneurs break their addiction to technical work by focusing on strategies for their business and lives. When these strategic mindset strategies are developed, implemented, and followed-up on, they are effective. GET STRATEGIC and you might just have a successful "business of life".

Have a great week! Consider joining one of my "90 Day Strategic Solution's Groups". Call or email me if I can be of any assistance.

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Article Tags: addiction, bad habits, business lives, business strategies, coach, journey, larry bird, leadership, old habits, priority, simple steps, strategic mindset, talents, technical ability, tough questions, transition, truth, truthful answers, workaholics, world class athletes



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