|
|
Like this article? PLEASE +1 it! |  |
|
Article Marketers - Stop Insulting Your Targeted Audience When You Write & Submit Articles Online
| Guest post by: Eric Gruber |
Article Overview: If you write articles or website content that's not geared for your targeted audience, people will leave... discover 3 Mistakes most Article Marketers make that insult their audience...
 |
Free Download - Why Providing Content Should Be Your FIRST Priority – Not Starting Conversations! By Eric Gruber |
Article Marketers - Stop Insulting Your Targeted Audience When You Write & Submit Articles Online
When you write articles, if you don't keep your audience in mind then you are insulting them. Let me show you an example (unrelated to article marketing) of what happens if you don't keep your targeted audience in mind.
Recently my girlfriend, Kristina Jaramillo, attended one of the worst bridal showers ever. I've never heard of a bridal shower where more than 75% of the guests left insulted, have you?
Here's one of the reasons for the total disaster...
The bridesmaids thought it would be funny to put on a clothesline the different types of underwear to represent the different phases of life and marriage ending with Depends. Now this would have been a perfect gag for a bachelorette party, where all the guests would have been in their 20's and 30's. But not a bridal shower, where at least 75% of the guests were ages 55 to 75.
The bridesmaids totally forgot who their target audience was.
Out of respect for the bride, the guests did not leave, even though they were disgruntled. However, if you write articles or website content that's not geared for your targeted audience, people will leave.
Keep reading this article below to find out if you're insulting your targeted audience - without even realizing it.
3 Mistakes Most Article Marketers Make That Insult Their Audience
If you're making any of the mistakes, then you are insulting publishers, prospects and readers alike.
Mistake #1: Failure to identify your audience.
I search the Internet all time for articles that can help me build my different online businesses. There are many times that I won't open an article because I don't know if it's for me. And, because my time is valuable, I don't want to waste it on an article that isn't for me. That's a slap in my face. So identify your audience in the title, in the introduction and in the bio box.
Mistake #2: Failure to use examples that resonate with your targeted audience.
Let's say you write a sales article titled, "How to Double Your Sales in the Next 60 Days." And, let's say you use examples from the financial services sector to reinforce your points. Then, you target an online publication that's specifically for IT sales professionals. And, although your tips, tools, information, systems and products may work for a broad variety of industries, if you don't tweak your article examples, to show that you understand my industry - you lose instant credibility. It's an insult to think that you can connect with me, even though you don't show me that you have experience with my particular industry.
Mistake #3: Giving the wrong level of information to the wrong audience
One of my article marketing clients is a career coach who would love to get more 100K+ executive clients. The problem is that every article he writes has basic information that recent college graduates need - not executives who have been through the job searching process many times. If he wants to attract higher-level clients, then he has to stop insulting their intelligence and start writing articles with information that resonate with that specific audience. When you write, you have to keep your audience in mind and write to their needs, wants and desires.
That's why it's important that you write a variety of articles.
Article Marketing Tips To Dramatically Increase Your Backlinks
Article Marketing Tips That Actually Work! ~EXPOSED SECRETS
Build Link Popularity to Your Online Business Website with Article Marketing
8 Solid Reasons Why Writing and Submitting Articles is the Best Way To Promote
How to Leverage Your Home Business Marketing Articles
|
About the Author: Eric Gruber RSS for Eric's articles - Visit Eric's website Click here to visit Eric's website   How Article Marketing Will Help You Answer the Question Why Most Article Marketers Fail to Increase Their Sales Conversions 7 Tips to Becoming THE Expert Fast with Article Marketing 10 Article Templates to Overcome Writers Block Fast So You Can Write Your Articles in 30 Minutes Traffic Building Strategies 10 Ways to Get Other People to Send You FREE Traffic |
Related Forum Posts
Re: Link Building Tactics
- Here is a list of link building tactics to consider:
* Build and host useful tools
* Offer testimonials on complimentary services
* Widgets (and submit them to directories)
* Cross link web sites that you own
* Write reviews
* Promote content on social news sites
* Article Distribution
* Submit Blog & RSS Feed to Directories
* Directory Submissions
* Ads on search friendly sites
* Sponsor newsletters archived to the web
* Job listings
* Forum Signatures
* Classified Ads
How to Make Management Profile?
- Here are some tips to make a management profile which helps to attract lenders to invest in your business:
1- Tile i.e. Name of the Business
2- Legal structure of the company
3- When did it start its operation? i.e. DD/MMM/YYYY
4- Shareholders and Directors detail (if any) i.e. Name of shareholders, No. of shares and its percentage
5- Name of the Board of Directors Name and short brief about them
6- Current Manpower i.e. in numbers
7- Management and their short profile i.e. name, designation, experience and qualification
8- What services you are offering? Write it down.
9- Your Competitors
10- Main clients or Targeted clients
Re: Quote of the Day - "Have the courage to follow your heart an
- [quote="GT Bulmer":102twzd2]Hi, Evan:
I haven't yet managed to capitalize on the longings of my heart as successfully as Jobs did[/quote:102twzd2]
Hi GT - I woke up thinking about this post and I have a challenge for you for May if you're up to it.
Here it is: Write the blog post / article you were born to write. Write something that you can pour your heart and all your passion into. Write something where you can change the life of the person reading it. Write something where if you look back in 10 years you'll be really proud of what you created.
Can you do that?
I'd love to read it (and I bet a lot of others will too!)
Re: Looking to outsource my sales
- With a budget of $1,500 I know a guy in India who will do all these works on your website for you
SEO
Articles writing
Article Submissions
Forum Postings
Website Submissions
Press Release
Link Exchange
Video Submission
If interested pm me and i send you his linl
Re: Let’s talk about the ways of marketing your products, servic
- I agree with some of the others who responded it depends on what your selling... but to answer your questions here are some of the methods I use.
Forum Marketing
Yahoo Answers (I need to use more of)
SEO (Search Engine Optimization)
Bum Marketing or Article marketing
P-P-C (Pay Per Click) Marketing
Online Directories
Hope this helps.
Share this article with your friends. Fund someone's dream.
Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
by: 
Simon Fuller Quotes
Lesson #3: “Tell ‘em quick and tell ‘em often”
Searching for the Stars: How Yang and Filo Took Their Business to New Heights
Salesperson Wimp-Out: I Need Help 
Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Getting The Media Attention You Deserve
Time management for DIY PR
••••••>SEO Tip Of The Day: HTML Validation
Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.