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How to Close More Sales!

Guest post by: Eric Gruber

Article Overview: You need to go through a series of "yeses" with your customers in business... to build trust and to prove that you are the expert...

How to Close More Sales!

Most of my article marketing clients and newsletter subscribers love when I relate business lessons to real life experiences. In this article, I'm going to show you how to close more sales - and I mean higher priced sales using the same process I used to ask my girlfriend's family for their blessings.

See, in just a couple weeks, I'm going to be proposing to my girlfriend, Kristina Jaramillo. Now, I'm very respectful and old-fashioned, plus I know the fact that she's extremely close with her family - so during the past weekend, I asked her family for their blessings.

First, I asked her sisters - which I got my first yes.

The next easiest target was the grandmother. I got my second yes.

Now, I already went through the process twice. I already got 2 yeses. And, although I was quite nervous (I paced up and down) before I spoke to the parents, it was still 1 million times easier.

Why?

Because I already got 2 smaller yeses.

Closing More Sales is a Series of Yeses!

Just like I went through a series of "yeses" to get the "yes" I really wanted - you need to go through a series of "yeses" with your customers in business.

See most article marketers try to promote a high-priced product or service in the bio box. Then they wonder why they're not getting website traffic or sales.

Your prospects need to get used to you. You need to build trust. You need to prove that you are the expert - just like I needed to prove to Kristina's parents that I will take extremely good care of her and our future family.

So, How Do You Get More Prospects to Move Forward and Say That First Yes?

1. Offer prospects a free special report or sneak preview in the bio box.

2. Be sure to include a reason why they should go to your website to get this free incentive.

3. Send prospects to a focused squeeze page - with no outside distractions. This way, it will be easier for prospects to say their first "yes."

Once you enter your name and email address, you are taken to a page where you can download the free templates. You are also given an offer to get my complete collection of article templates.

Let's say you choose to invest in my complete collection of more than 40 article templates (this means I already got 2 yeses!) I upsell you and offer you supplementary products like my Complete A to Z Article Marketing System.

I then have my virtual assistant follow up with my article marketing product buyers to offer them a free strategy session with me. At the end of the session, I invite them to take advantage of my article marketing services or my article marketing coaching program.

Notice, I start off with a free offer - then to a low priced product, to another product at a higher price point. Finally, I get them exactly where I want them - investing in my articles services or in my monthly article marketing coaching program.

See, if you want to close more sales, then you have to go for a series of yeses - and not for the "BIG" yes right away.

Now, wish me luck as I have one more "Yes" to go - the most important one of them all. I now have to ask Krissy in a couple weeks.

Related Articles
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  CLOSING THE SALE - IT'S HIGHLY OVERRATED
  It Doesn't Matter How Many Leads You Have! If You Don't... ~ 20K+ A MONTH SECRET
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  Enough Leads for the Sales Force? How to Convert More of Them More Quickly
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  A \"Closing Sript\" Is A Sales Myth
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  Enough Leads for the Sales Force? How to Convert Them More Quickly
  Sure-Fire Techniques for Closing Sales
  Closing Sales Tips To Use Because You Owe Yourself
  Help my sales people can’t close sales
  Salesperson Wimp-Out: I Need Help
  The Surprise Close
  Close More Sales with Joint Ventures
  Strategic Selling

Article Tags: article marketing, close more sales, closing sales, how to close sales, increase sales



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Re: Online Sales and Marketing vs Traditional - [quote="ltrahan":31w9r2iz]Hi Evan, I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz] I second the request...
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