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10 Simple Blog Promotion Strategies

Guest post by: Jessica Swanson

Article Overview: The good news is that in today's new media environment, it's easier than ever to begin bringing visitors and traffic back to your blog.

10 Simple Blog Promotion Strategies

Once you've built your blog, you may be tempted to believe that blog traffic will just magically start pouring in. Too bad it's not that simple. If you do want more blog traffic (that result in more RSS subscriptions), then you will want to be proactive in your marketing efforts.

The good news is that in today's new media environment, it's easier than ever to begin bringing visitors and traffic back to your blog.

Here Are 10 Simple Blog Traffic Strategies To Begin Generating Subscribers:

1) Facebook Fanpage. Add your blog feed to your Facebook Notes Tab so your fans are instantly notified via a status update whenever you make a new post.

2) Twitter. Add a Twitter plugin to your blog so that your Twitter followers receive automatic updates whenever you post to your blog.

3) LinkedIn. Add your blog feed to your profile (using the LinkedIn application) so your connections are can follow your blog posts on your profile page.

4) Blog Catalogs. You should add your blog to the top blog catalogs so that readers (or publishers) that are searching for specific blog topics can subscribe instantly to your blog.

5) Blog RSS Feeds. Add your blog to top RSS feeds so that individuals interested in your topic can easily subscribe to your blog feed.

6) Blog Carnivals. A blog carnival is a blog post that points to other blog posts all related to a specific topic. When you participate in a blog carnival you can often get a spike in new subscriptions. To find out more about blog carnivals go to

7) Your Signature. Make sure that you create a signature that contains a link to your blog. Of course, use that signature in all of your correspondence.

8) Comment Marketing. This is one of the oldest blog traffic strategies out there. But, it continues to work for many bloggers. Find about ten blogs related to your industry and subscribe to them (using an RSS feed like Google Reader). Create a routine in which you leave comments on the blogs every time they make a new post. In theory you will draw attention back to your blog through other readers and perhaps even from the bloggers themselves.

9) Forum Marketing. Visit forums in your industry, make valuable comments and contributions and insert a link to your blog in your signature.

10) Social Bookmarking. Use social bookmarking platforms to bookmark each of your blog posts as they are published.

If you continue to actively promote your blog using these simple platforms, you will undoubtedly notice a spike in traffic and a surge in subscriptions.

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Article Tags: blogging, blogs, shoestring marketing, small business marketing



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Different Hats - CEO Sales & Marketing & Leadership Development Company Strategic Vision 10 Alliances & Growth Strategies 10 Hiring & Managing People 8 Mentoring 8-9 Strategic Planning for Clients 10 Execution of Marketing Campaigns 9-10 (i have great people who do the nitty gritty) Financial Management 9 Bookkeeping 3 (outsourced as I really hate the fine details like GST0 Administrative Follow Up 6-7 (again have great staff) Writing & Publishing 9 (getting better all the time!) Speaking 10 (so I have been told) Self Promotion 9-10 Web development & Promotion 6-7 (learning more and have brought on players who are 10+) Babysitting Employees (1 - wont do it, that's why I work so hard to hire and motivate the people I have) Great topic Kevin!! Jude
Good day! I'm a book author and web publisher - Hello, everyone! I'm Chuck Frey. I am the founder and publisher of InnovationTools, the world's largest and most trusted website focused on innovation, creativity and brainstorming. I'm also the author of The Mind Mapping Software Blog, the leading blog focused on visual mapping technology and visual thinking techniques. In addition, recently published a book entitled, Up Your Impact: 52 Innovative Strategies to Add Value to Your Work. Entrepreneurship is near and dear to my heart, and I look forward to many fascinating discussions here!
Re: Best Internet Marketing Strategy - Hi David, I agree about the Blogosphere. You have a smaller group that Blog, but do so on the premise that they think they should, but have never really considered the purpose of their Blog. Then I think there are a few SEO or Internet Marketing types that see Blogging as just another link building strategy. But the largest group of Bloggers, tend to be people who enjoy writing and discussing their topics of interest. Blogging is good for link building, but the true Blogger is a breed apart from the rest. They want to dialog, to debate, to have feedback and they are very willing to link to other worthwhile conversations that are relevant to their topic. I agree with you. These group of Bloggers obviously are passionate about their writing and together, they create huge conversation trails interactive and travel from Blog to Blog. But the evidence is clear with this group that loves what they write about. With comments enabled on a Blog and having a Blog tuned to a specific purpose you already have the evidence of original Social Media.
Re: Alexa Ranking Goals - That's great GT! What method did you use to put up the Entrepreneur Blog Network in your Wordpress Blog? We're always looking for the easiest methods to help bloggers who are not techies get involved.
EvanCarmichael.com suggestion - Maybe I missed it but I would like to suggest that a Blog be created to support the Forum. The idea is that in the blog you put in snippets of some of the biggest conversations with a 'read more' link to the forum itself. Setting up the Blog and clipping some conversations onto it wouldn't take very long.


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