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Success and the Superhero
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| Guest post by: Traci Hayner Vanover |
Article Overview: Superheroes, like business owners, have to take action. They aren't content to sit on the sidelines, and they don't stand idly by waiting to see if someone else will swoop in and save the day. Both the business owner, and the superhero know that the time for action is now.
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Free Download - Developing Marketing Street Cred Part 8: The Right Tools for the Job By Traci Hayner Vanover |
Success and the Superhero
As a kid, I was never really into superheroes. I
suppose I had a vague knowledge of the "major players" like Batman and
Superman - but, beyond that, I was pretty much in the dark. These days,
you'd have to be bunking with Bin Laden in a cave somewhere to be
oblivious to superheroes. They're everywhere.
Good grief - they've even developed a reality show (complete with Stan Lee, no less) in search of folks who want to be superheroes. And, if that weren't enough, NBC went out and created a whole new set of Heroes that are poised to take on the evildoers of the world.
By now you are no doubt asking yourself - "so, what does this have to do with business?" In a word, everything. Being a success in business is a lot like being a superhero. Superheroes, like business owners, have to take action. They aren't content to sit on the sidelines, and they don't stand idly by waiting to see if someone else will swoop in and save the day. Both the business owner, and the superhero know that the time for action is now.
Action wins wars, sells products, and gets the girl. It's as simple as that. How many times have you read the success stories of bootstrap entrepreneurs that have gone on to create empires from nothing? And, how many times have you asked yourself afterward, "what does he have that I don't?"
Action can be the most important gadget in the superhero arsenal. And, it can be your most trusted tool as a business owner. Fortune favors the bold. That doesn't mean you should be reckless, mind you. It only means that there is a time to plan, and a time to prepare.
There is also a time to fling off the Clark Kent glasses, rip open your shirt and display that Superman suit underneath. Grab your courage, your cape, and go for it. You may not be a success the first time out of the phone booth. But you'll never know unless you try.
Related ArticlesGood grief - they've even developed a reality show (complete with Stan Lee, no less) in search of folks who want to be superheroes. And, if that weren't enough, NBC went out and created a whole new set of Heroes that are poised to take on the evildoers of the world.
By now you are no doubt asking yourself - "so, what does this have to do with business?" In a word, everything. Being a success in business is a lot like being a superhero. Superheroes, like business owners, have to take action. They aren't content to sit on the sidelines, and they don't stand idly by waiting to see if someone else will swoop in and save the day. Both the business owner, and the superhero know that the time for action is now.
Action wins wars, sells products, and gets the girl. It's as simple as that. How many times have you read the success stories of bootstrap entrepreneurs that have gone on to create empires from nothing? And, how many times have you asked yourself afterward, "what does he have that I don't?"
Action can be the most important gadget in the superhero arsenal. And, it can be your most trusted tool as a business owner. Fortune favors the bold. That doesn't mean you should be reckless, mind you. It only means that there is a time to plan, and a time to prepare.
There is also a time to fling off the Clark Kent glasses, rip open your shirt and display that Superman suit underneath. Grab your courage, your cape, and go for it. You may not be a success the first time out of the phone booth. But you'll never know unless you try.
Article Tags: marketing online, marketing tips, small business marketing
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About the Author: Traci Hayner Vanover RSS for Traci Hayner's articles - Visit Traci Hayner's website Traci Hayner Vanover, aka The Promo Diva(R), is a freelance copywriter, publicist, coach and consultant that specializes in working with authors, entrepreneurs, and small businesses. Drawing on over twenty years experience, Traci is a one-stop source for all of your marketing and promotional needs -- with plans for every project and budget. Traci's blog, located at http://www.PromoDiva.com, blends helpful tips and resources with a healthy dose of humor. Traci is the founder and publisher of Entrepreneur & Self-Employed Business Journal - http://esbjournal.com. Click here to visit Traci Hayner's website 3 Resources For Finding Niche Topics For Squidoo Lenses Making Headlines Passing the Publicity Litmus Test Whats Wrong With Classic Acknowledging That New Isnt Always Better Giving Customers News They Can Use News is a FourLetter Word |
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