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Blog With Pizazz - Your WordPress Blog CAN Be Interesting

Written by: Cathy Perkins

Article Overview: Have you ever found a blog on a subject that interests you only to find that you fall asleep while trying to read it? Blogs are not scholarly essays. They are not reports. They are not white papers. Be interesting and let your readers get...

Blog With Pizazz - Your WordPress Blog CAN Be Interesting

Have you ever found a blog on a subject that interests you only to find that you fall asleep while trying to read it? Blogs are not scholarly essays. They are not reports. They are not white papers. They do convey information but if you want avid readers, convey that information in an entertaining, conversational way. Let your readers get to know you by having a conversation with them. Ask questions - also a good way to get comments. Before you start to write, get a mental picture of your reader. Talk TO him, not at him.

Read your post out loud - yes - out loud. If you read it to yourself, your brain will compensate for little errors. Reading out loud allows you to find phrases that make you stumble or hesitate. Notice where your commas are. Is it a natural place to pause? If a comma makes you pause where you shouldn't, remove it. If you find a spot that's confusing, but a comma would make it clear, add one. The absolute rules of grammar and punctuation do not apply here. Readability and 'understandability' are what's important. Write like you talk, not like you write!

A word about spelling - it must be perfect. Don't rely on a spell checker because it won't find misused words like there for their or your for you're and on and on. Reading out loud will help with this too, but to spot those pesky typos, read your copy backwards. That makes you read word for word and those typos should stick out so you can fix them.

SEO is important but give some thought to incorporating your keywords in an engaging way. Your keywords should suggest good sentences. If they do not, do some more keyword research. WordPress has great SEO built right into it but there are things YOU need to do too.

Make your blog interactive. Interactive? Yes - if your reader has something to do he will be more likely to stay this time AND come back later. Put up a survey or a poll. Make him know that you value his opinion.

Don't forget to ask him to sign up for your feed or newsletter. If you want him to do something, you must tell him what you want him to do.

Pay attention but keep it light. Make your blog sparkle and your readers will take a shine to you!

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Article Tags: blog, blogging with wordpress, cathy perkins, how to write an interesting blog post, seo, the wordpress wizard



Related Forum Posts
If You Want To Make Your Blogger or Wordpress Blog "DoFollow - If you have a Blogger blog you can delete every rel=”nofollow” code from the template code and it will make your Blog a DoFollow Blogger Blog. If you are a WordPress you can download a PlugIn by Kimmo Suominen, "WP DoFollow PlugIn". I agree that it is good to reward visitors who leave comments.
Re: Best Internet Marketing Strategy - Hi David, I agree about the Blogosphere. You have a smaller group that Blog, but do so on the premise that they think they should, but have never really considered the purpose of their Blog. Then I think there are a few SEO or Internet Marketing types that see Blogging as just another link building strategy. But the largest group of Bloggers, tend to be people who enjoy writing and discussing their topics of interest. Blogging is good for link building, but the true Blogger is a breed apart from the rest. They want to dialog, to debate, to have feedback and they are very willing to link to other worthwhile conversations that are relevant to their topic. I agree with you. These group of Bloggers obviously are passionate about their writing and together, they create huge conversation trails interactive and travel from Blog to Blog. But the evidence is clear with this group that loves what they write about. With comments enabled on a Blog and having a Blog tuned to a specific purpose you already have the evidence of original Social Media.
Re: Alexa Ranking Goals - That's great GT! What method did you use to put up the Entrepreneur Blog Network in your Wordpress Blog? We're always looking for the easiest methods to help bloggers who are not techies get involved.
EvanCarmichael.com suggestion - Maybe I missed it but I would like to suggest that a Blog be created to support the Forum. The idea is that in the blog you put in snippets of some of the biggest conversations with a 'read more' link to the forum itself. Setting up the Blog and clipping some conversations onto it wouldn't take very long.
Jen's Blog - Spam protection - Jen, I like the Blog and just posted a comment to one of your articles. From my experience you need to implement some sort of SPAM capture tools. i use them on my Blog and it's been a life saver as I'm getting hit by spam atleast 5 times a day. I use Wordpress and they have plugins like Captcha and SPAM Karma installed.


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