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IN PRAISE OF 'SINGLE TASKING'

Written by: Billy Sharma

Article Overview: How to benefit by performing one task at a time.

Free Download - WHEN ARE YOUR CUSTOMERS OR DONORS MOST RECEPTIVE? By Billy Sharma
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IN PRAISE OF 'SINGLE TASKING'

Creativity rarely strikes in a flash but more typically results from accumulated knowledge, steady cogitation and practice. Multitasking, for all its current popularity and seeming efficiency, can exact a heavy toll on the quality of our output.

Even simple tasks like driving and talking on the phone can be downright dangerous.

Yes! We need to focus on one thing at a time in order to do it well. And creativity really demands concentration.

Perhaps the most unexpected and comforting, recent research confirms that the human brain retains an astonishing degree of plasticity and capacity for learning throughout life. And the thing we do best is the one we love the most.

That's because at some point in our lives we became passionate about something and concentrate on improving our performance in regard to what we fell in love with in the first place.

Like great actors or athletes who constantly strive to improve their performance with dedication and practice,

I too am content with doing just one thing and I hope to do it just a bit better each time. So make it your mantra too.

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Home > Marketing > Billy Sharma > IN PRAISE OF SINGLE TASKING
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About the Author: Billy Sharma
RSS for Billy's articles - Visit Billy's website

BILLY SHARMA Billy holds a Bachelor of Science degree and is a Summa Cum Laude graduate of J.J. School of Art (Bombay) and the Hochshüle für Gestaltung (Bauhaus School of Design, Germany). After many years of working for other companies, Billy founded Designers Inc. In 1999 he became Managing Director and Creative Director of Brann Worldwide in Toronto. Under his stewardship the agency grew three-fold in two years when Brann Worldwide was elected the number one direct marketing agency in the world in 2000. Billy has extensive advertising and direct marketing experience gained in many national and international advertising agencies in Europe, U.S. and Canada. This has honed his creative skills to help provide breakthrough creative ideas for his clients.

Click here to visit Billy's website
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Related Forum Posts
Re: About: product production! Re: About: product production! - No....but I wish! LOL...I mean I am going to definitely soon. ...Thanks for the compliment! I know I have always been an optimist my whole life, and I think it goes with my sun sign too ...which is, Sagittarius. And as for a prototype... i do not have that yet either. I just have a burning desire to find out everything and anything I can, to really help me....and to just be more informed/knowledgeable about how this all works...so that I can put my words into ACTION! See, if I had a "master plan" that said "this is what you do first, second you'll have to do this...and then comes this part..." (etc) I would have been already in action and moving forward with my goals. I don't have a prototype yet and this is why i WAS asking all of these questions....because these questions drove me crazy at night when trying to sleep. I WANT TO KNOW EVERYTHING....so that I can be well informed on how I go about doing all the steps necessary in order for me to get ahead. I am excited about creating my prototype....and I heard that its not the wisest idea to have some company do it for you (is that right?) because it is too expensive. EVERY SINGLE DAY, I hold my hands out in front of me....and I imagine that I am holding the final, finished piece in my hands...and smiling admiring it, feeling proud of it (ect) Now my job is to not get my butt scammed cause I worry some time's I may be naive? But I do have a really good intuition and always trust my gut before proceeding with anything. DO you have any other words of advice that I should know , once I have completed my prototype? Am I supposed to contact a manufacturing company and see if they could help me Or patent my Prototype AND THEN CONTACT A MANUFACTURER??........ughh I feel so stupid. Like I said I am so new to this and amateurish. THANKS!!
Re: About: product production! Re: About: product production! - [quote=I am excited about creating my prototype....and I heard that its not the wisest idea to have some company do it for you (is that right?) because it is too expensive. EVERY SINGLE DAY, I hold my hands out in front of me....and I imagine that I am holding the final, finished piece in my hands...and smiling admiring it, feeling proud of it (ect) Now my job is to not get my butt scammed cause I worry some time's I may be naive? But I do have a really good intuition and always trust my gut before proceeding with anything. DO you have any other words of advice that I should know , once I have completed my prototype? Am I supposed to contact a manufacturing company and see if they could help me Or patent my Prototype AND THEN CONTACT A MANUFACTURER??........ughh I feel so stupid. Like I said I am so new to this and amateurish. THANKS!![/quote] Dear Fresh Goods An inventors journal is agood place to start. Have it witnessed by someone who doesn't have a financial interest in your invention. A brief description and a hand drawn sketch is a good start. Prototypes come in many different forms. Breadboard prototypes are big, ugly, unreliable and sometimes dangerous. Clay models just look like the product. they usually ave no moving parts. Computer models might be the easiest for a young person and cost effective. Some prototypes are whittled from wood and held together with cardboard and glue. My young friend few people know it all at the beginning or the end of a project. Sometimes just taking small steps towards your goal will get you there before you know it.


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