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Blogging For Smarties

Written by: Yvonne Wu

Article Overview: What is blogging? and the reasons why we blog are discussed.

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Blogging For Smarties

Many presenters have approached me for suggestions on how to blog, yet nobody has mentioned to me why I should have a blog. Without the why being answered, I slowly found myself falling asleep during the presentation and leaving confused.

To define the reasons why we blog, we need to look into the past. Wikipedia reports that a blog is a web log. It is a website that is maintained by an individual with regular entries of commentary, descriptions of events, or other materials such as graphics or video. Entries are commonly displayed in reverse-chronological order.

The fact that Google purchased Blogger.com in February 2003 tells us that blogging must definitely be rising in popularity. There are now international blog expo,s and there must be a reason for all this media attention. TV shows are now being produced that talk about blogs, i.e. TV shows like Ugly Betty- and movies like Julie & Julia.

The fact that Google purchased blogger.com in February 2003 tells us that blogging must definitely be rising in popularity. There are now international blog expos, and there

must be a reason for all this media attention. TV shows are now being produced that talk about blogs — such as TV shows like Ugly Betty — and movies like Julie & Julia.

The reasons why we blog are as follows:

• To be used as websites;

• To be used as online diaries;

• To provide the possibility to leave comments;

• To create podcasts;

• To display one’s products and services;

• To show one’s articles;

• To advertise one’s books;

• To interact with one’s audience;

• To rank higher in search engines; and

• To test products.

One of the reasons why blogs have become so popular is that they can be maintained by individuals with limited HTML or programming skills. As a customer, you need less technical skills. Businesses can just log in and make changes to the pages themselves without a monthly fee. You are provided with free or paid templates. They can be hosted by the blog company, or you can host them yourself on your server.

You are able to respond to comments and build relationships. Individual’s comments provide insight and give feedback in regards to potential products or services you may be selling. They are definitely a test market. Blogs are a quick way for media to search for much needed content. As a writer, you can see if your idea generates interest.

Are you a beginner and would you like to learn how to blog? Watch my video Blogging for Smarties Part 1 on YouTube. Visit my website to learn more about the in's and out's of blogging.

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Home > Marketing > Yvonne Wu > Blogging For Smarties
Article Tags: articles, blogging, internet marketing, marketing, websites, what is blogging, why blog

About the Author: Yvonne Wu
RSS for Yvonne's articles - Visit Yvonne's website

 I provide a wide range of online promotional services for Authors, Speakers and Creative Individuals. Learn more about me at http://theyppublishing.com/.
Visit my tour page to learn more about Authors on tour http://virtualbooktour-theyppublishing.blogspot.com/.


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Related Forum Posts
Blogging for Entrepreneurs Blogging for Entrepreneurs - If you run a small company, you may find that the world of blogging for Entrepreneurs is a world that you want to be a part of. Blogging is a great way to get the word out to consumers about your product or service, and it can even be useful for inspiring employee loyalty and helping you keep your workers at peak morale. If you are looking for a way to take your business to the next level, consider what starting a blog might be able to do for you. Blogging for entrepreneurs has a lot in common with all other types of blogging, but it has its own unique pitfalls and strengths. The key to having a successful blog as a business owner is keeping your goals clear and concrete at every step of your blogging adventure. It can be all to easy to get sidetracked, especially if you are just learning about the exciting possibilities of blogging technology, but if you want your blog to succeed you need to stay focused. Write up a plan for how often you will update, how you will promote your blog and retain readers, whether you will feature photographs or video, and other aspects of your blog, and then stick to it with the same kind of determination that you used when you built your company.
Re: Best Internet Marketing Strategy Re: Best Internet Marketing Strategy - Hi David, I agree about the Blogosphere. You have a smaller group that Blog, but do so on the premise that they think they should, but have never really considered the purpose of their Blog. Then I think there are a few SEO or Internet Marketing types that see Blogging as just another link building strategy. But the largest group of Bloggers, tend to be people who enjoy writing and discussing their topics of interest. Blogging is good for link building, but the true Blogger is a breed apart from the rest. They want to dialog, to debate, to have feedback and they are very willing to link to other worthwhile conversations that are relevant to their topic. I agree with you. These group of Bloggers obviously are passionate about their writing and together, they create huge conversation trails interactive and travel from Blog to Blog. But the evidence is clear with this group that loves what they write about. With comments enabled on a Blog and having a Blog tuned to a specific purpose you already have the evidence of original Social Media.
Use of Blogging For Promotion Use of Blogging For Promotion - Blogging might not be the easiest promotion and advertising method however it certainly is one of the cheapest methods. All you need is a hosting package and a domain. Actually you could do it through Blogger and it would be free of charge.
Site promotion and Blogging Site promotion and Blogging - Blogging might not be the easiest promotion and advertising method however it certainly is one of the cheapest methods. All you need is a hosting package and a domain. Actually you could do it through Blogger and it would be free of charge
Re: What are the ways to start a business with a small capital? Re: What are the ways to start a business with a small capital? - Blogging stands to be the cheapest way to start. I really agreed with the previous posts. Then you have to really analyse the market you are targeting by this you will be able to spend less in promoting your products. Cheers!


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