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Marc Gordon Articles

Guest post by: Marc Gordon

The Fall of Kodak: 5 Lessons for Small Business - Click To Read Article
With Kodak on the brink of bankruptcy, small business owners seem to be taking little notice. For them, Kodak's troubles seem distant, if not impossible. The fact is that many of the mistakes Kodak made, business owners make everyday.

4 Vital Skills for Entrepreneurial Success - Click To Read Article
Starting a successful business takes more than just a great idea. The most successful business owners count these four skills as their key to success.

Under Valued: 5 Ways to Protect Yourself From Unreasonable Customers - Click To Read Article
Do your clients appreciate what you do? Do they they value the products and services you provide. If you answered yes, then consider yourself one of the lucky ones. But for the rest, here's some tips on how to deal with those that do not always see you as special, unique, or innovative.

7 Questions To Ask Yourself Before Starting A Social Media Campaign - Click To Read Article
You’re ready to start your social media campaign! You know HOW to do it, but do you know WHY?

How to spot a potentially difficult client before it’s too late. - Click To Read Article
Meeting a new client that could ruin your sanity and your business? What signs to look for.

What Your Clients Really Want - Click To Read Article
Hint: it’s not a better price

Who’s qualified to speak for you? - Click To Read Article
Make sure those who represent your product or service know about them.

If Only I Knew Sooner - Click To Read Article
How to spot a potentially difficult client before it’s too late.

Attract, inform, impress: Making your next trade show a success. - Click To Read Article
The next trade show you choose to participate in can be your most successful. Why? Because you are about to learn the key components to creating a trade show booth that will attract more people, accumulate more quality leads, and close more sales. It’s really that simple.

The Rise and Fall of Twitter, Part 2 - Click To Read Article
11 tips for incorporating Twitter into your marketing program.

Something to Remember You By - Click To Read Article
Even in the digital age, business cards can still carry the strongest message

The Rise and Fall of Twitter, Part 1 - Click To Read Article
How business marketing is destroying the fabric of a social networking icon.

Why No Business Should Be Involved In Online Social Networking - Click To Read Article
Is your business ready to dive into the world of social networking? Think twice because most businesses fail miserably. But if you change your focus from what the rest of the world is doing, you can have a pretty good chance of succeeding.





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