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James Eddine Articles

Guest post by: James Eddine

THE NEW CONSUMER’S COURT : CREATIVE COMMUNICATION IN THE 21ST CENTURY : - Click To Read Article
For many companies, managing a communication crisis is to have good communication. However, we must not confuse crisis management and crisis communication. A crisis is not similarly managed like communication as the communication does not manage a business. However, communication is certainly the best way to deal with a crisis.

NEURO-IMAGERY TO GIVE ANTI-TOBACCO ADVERTISING A COCKTAIL WITH A NEW TWIST - Click To Read Article
Negative advertising makes a lot of noise, drives more sales and contributes to more smoking How NEURO-IMAGERY re-stimulates the subconscious mind to adapt to the NEW idea of quitting cigarettes.

NEURO-EMOTIONOMICS: The Consumer-Brand Love Chemistry - Click To Read Article
NEURO-EMOTIONOMICS: mixing cognitive ingredients of the new love potion AND UNVEILING THE HIDDEN agendas

NEURO-CONSUMERISM: THE SUBCONSCIOUS BUYING: DIGGING THE DEEP WELL FOR THE HIDDEN MOTIVATORS, - Click To Read Article
As previously mentioned, we all have hidden (implicit) needs camouflaged by explicit needs that we sometimes use during the process of the purchase. If we think we buy consciously, we may think so, but in reality none of us buys consciously, we may not be aware if it, but it is our subconscious mind that is in charge.

COGNITIVE CONSUMER Emerging new sign language that requires new reading– do you read me? - Click To Read Article
LIVE BETTER is a legitimate desire for all consumers of the planet: Since January 2008, psycho-cognitive advertising was committed to the development sustainable brand. A society is never static. In a simplistic way, we define social change as a shift from a traditional society to a modern society. Social change is a collective phenomenon: It affects a whole society in conditions of life and cognition.

Generational Marketing ERA , TURNINGS & behaviorism - Click To Read Article
The Trans generational marketing effectiveness is increasingly challenged by marketing managers in the light of some results of studies and even by the non-achievement of sales targets.

Understanding NEUROMARKETING: NOT INTO ONE NIGHT STAND - Click To Read Article
Giving SOCIAL/relationship marketing paradigm a new cognitive meaning. How consumers retain, memorize and evangelize Certain brands while others simply get ignored?

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About the Author: James Eddine
RSS for James's articles - Visit James's website

~ There is no greater challenge than to have someone relying upon you; no greater satisfaction than to vindicate his expectation ~ Kingman Brewster

Outcome-based & customer centric thinker who seeks to empower & accompany you to the pinnacle ALTITUDES with BEHAVIORAL match-making arsenal.

With EVOLUTIONARY Manifesto & eye-opening insights, helped small, medium, some world renowned organizations & political agencies formulate forward-thinking strategies that enabled them to reach new GROWTH & sustainable heights.

Leadership is about fostering the creative environment with insights that give you the EDGE.These organizations, did not triumph with a simple demographic, a plan or a universal pitch but with a UNIQUE cocktail of ingredients that MATCHED today's market REVOLUTION, kept consumers tantalized & competitors at bay.

________________________________________

CAPABILITIES

♦ BUSINESS MARKETING ADVISOR (14Y+)
• NEUROMARKETING (10 Y +)
• GENERATIONAL Marketing
• Generational Intelligence
• 1 TO 1 Relational Marketing
• B2B / B2C Marketing
• Predicable Marketing
• FUTURE TRENDS analyst
• Political Marketing advisor
♦ Business Presenter 97% client acquisition success rate
• CREATIVE DIRECTION 14Y: See Portfolio above
• Advertising /Web Engagement PRETESTING
• TECHNOGRAPHIC / Usability Intelligence
• E-Marketing evolutionist
________________________________________

♦ MOST RECENT UNDERTAKINGS

• BBC project

Successfully led a complex GENERATIONAL/COGNITIVE
project The proposed solution fostered HIGHER sustainability
ALTITUDE & exponentially leveraged new customer TRUST

• Political Election Marketing Advisor

Acted as a marketing advisor/consultant to a US.
State political marketing campaign (CREATIVE/EDITORIAL/
generational analysis advisor)
______________________________

Website:   http://btoone.com
Linkedin:   http://ca.linkedin.com/in/neuromarketing1
Articles:     http://neuromarketing.ning.com/profiles/blog/list?user=2ex35qstks0qr

Click here to visit James's website Dashed Line

More from James Eddine
COGNITIVE CONSUMER Emerging new sign language that requires new reading do you read me
Understanding NEUROMARKETING NOT INTO ONE NIGHT STAND
NEUROIMAGERY TO GIVE ANTITOBACCO ADVERTISING A COCKTAIL WITH A NEW TWIST
THE NEW CONSUMERS COURT CREATIVE COMMUNICATION IN THE 21ST CENTURY
NEUROEMOTIONOMICS The ConsumerBrand Love Chemistry


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